Toaster Market - United States

Market Statistics

Market Size in 2023: USD 768.1 Million

Market Forecast in 2032: USD 1,134.3 Million

Market Growth Rate 2024-2032: 4.40%

The Toasters market in the United States is witnessing steady growth, fueled by rising consumer demand for convenience and advanced kitchen appliances. Innovations in design, energy efficiency, and functionality are driving product adoption. With increasing preference for breakfast-oriented appliances, the market continues to expand, catering to diverse consumer needs. According to the latest report by IMARC Group, the market size reached USD 768.1 Million in ​2023​. Looking forward, IMARC Group expects the market to reach USD 1,134.3 Million by ​2032​, exhibiting a growth rate (CAGR) of 4.40% during 2024-2032.

US Toaster Industry Trends and Drivers:

United States Toaster Market

• Key Drivers of the Market:

• Expanding Consumer Demand for Convenience:

• • • Rising consumer interest in time-saving kitchen appliances due to urbanization, changing lifestyles, and higher disposable income.
    • Growing number of households, particularly in urban areas, increasing demand for small kitchen appliances like toasters.

• Shift Towards Healthier Eating Habits:

• • • Increased demand for whole grain and artisanal bread is fueling the need for toasters with wider slots and adjustable settings to accommodate thicker slices of bread.

• Rising Popularity of Smart Kitchen Appliances:

• • • Consumers are seeking more connected and customizable solutions, leading to the integration of features such as touch screens, app control, and programmable settings in new toaster models.

Key Trends in the Market

• Energy Efficiency and Sustainability:

• • Growing emphasis on energy-efficient toasters with lower energy consumption to appeal to environmentally conscious consumers.
  • Use of durable and recyclable materials in toaster manufacturing aligns with the increasing demand for sustainable products.

• Favorable Economic Conditions:

• • Low interest rates and easier access to consumer credit are making it more affordable for individuals to purchase household appliances, driving market growth.

• Consumer Preference for Premium, Multifunctional Toasters:

• • Rising demand for toasters with additional features like defrosting, reheating, and variable browning settings, catering to the need for enhanced functionality and convenience.

• Technological Innovations in Design:

• • Development of smart toasters that integrate IoT technology, allowing users to control settings via smartphone applications.

Impact of the COVID-19 Pandemic

• Change in Consumer Behavior:
  • With more time spent at home, consumers are increasingly preparing meals, including breakfast, at home.
  • This shift has driven up demand for kitchen appliances, including toasters, as individuals seek more convenient meal preparation options.

Market Outlook

The United States toaster market is poised for continued growth due to consumer demand for convenient, energy-efficient, and multifunctional appliances. Technological advancements, including smart features, and the rise of healthier eating habits are expected to further fuel the market expansion.

Download sample copy of the Report: https://www.imarcgroup.com/us-toaster-market/requestsample

US Toaster Industry Segmentation:

The report has segmented the market into the following categories:

Product Insights:

• Pop-up Toasters
• Toaster Oven
• Conveyor Toasters

Application Insights:

• Commercial
• Residential

Distribution Channel Insights:

• Offline
• Online

Regional Insights:

• Northeast
• Midwest
• South
• West

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players.

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Key highlights of the Report:

• Market Performance (2018-2023)
• Market Outlook (2024-2032)
• COVID-19 Impact on the Market
• Porter’s Five Forces Analysis
• Strategic Recommendations
• Historical, Current and Future Market Trends
• Market Drivers and Success Factors
• SWOT Analysis
• Structure of the Market
• Value Chain Analysis
• Comprehensive Mapping of the Competitive Landscape

Note: If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.

Key Questions Answered in This Report:

1. What is the market size of toasters?
   The US toaster market is valued at USD 768.1 million in 2023 and is projected to reach USD 1,134.3 million by 2032.
2. How much is the toaster market worth?
   The US toaster market is worth USD 768.1 million in 2023, with a forecasted growth rate of 4.40% from 2024 to 2032.

About Us:

IMARC Group is a global management consulting firm that helps the world’s most ambitious changemakers to create a lasting impact. The company provide a comprehensive suite of market entry and expansion services.  IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.

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