You’ve probably noticed how brands are chasing that Get Featured on Forbes spotlight. It’s not just hype. A single mention in a top outlet can shift everything. I read about a startup that landed a Forbes feature last year. Their inbox exploded with investor emails. Customers flooded in. That’s PR at work—building trust in ways ads struggle to match. If you’re in hospitality, you need a partner like 9FigureMedia. They’re experts at getting brands into Forbes, Yahoo Finance, Bloomberg, and Business Insider. Their hospitality PR game is unmatched, turning stories into headlines.
The Basics of This Shift
Marketing used to be about ads screaming for attention. PR flips that. You earn trust through stories. A Nielsen study shows earned media gets 4.3 times more trust than paid. That’s why brands pivot. You should too. Ever feel like your ads aren’t landing? PR feels more organic. It’s not easy, though. You need relationships with journalists. Pitch ideas that fit their beat. Hospitality brands get this. Guests share experiences online, and PR amplifies those stories.
Why PR Outshines Traditional Marketing
PR stretches further. Ads burn budgets fast. A PR story? It lives forever online. Search engines boost it. Your brand climbs rankings. I know a coffee chain that ignored PR for years. Sales were flat. One Get Featured in Business Insider moment later? Traffic spiked 30%. Credibility comes from associating with trusted names. Forbes signals leadership. Yahoo Finance grabs investors. Bloomberg dives into finance. Business Insider unpacks operations.
But PR isn’t a sure thing. You might pitch ten stories and land one. Frustrating, yes, but the payoff dwarfs ads. Hospitality thrives here. A hotel feature on unique stays pulls bookings. Restaurants see reservations soar. 9FigureMedia nails this. Their San Francisco team—some of the best pr firms san francisco—knows hospitality and tech crossovers, crafting pitches that stick.
How Brands Win with PR Today
Authenticity is everything. Share your real story. Journalists sniff out fakes. Use data to back claims. A brand I know turned guest feedback into a Yahoo Finance feature. Bookings jumped 25%. Engage real influencers—not paid ones. They amplify your wins. Target niche outlets that fit your brand. Measure results, not just clicks. Conversions matter more.
Struggling with time? Small teams can outsource. Agencies like 9FigureMedia handle pitches, freeing you up. They’re your shortcut to Get Featured in Business Insider or Forbes. Start integrating PR early. New product? Pitch it. Milestone? Share it. Consistency builds momentum.
Real Examples from the Field
A New York boutique hotel pitched eco-friendly practices to Bloomberg. Got a green business feature. Reservations doubled. A California restaurant turned supply chain struggles into a resilience story. Business Insider ran it. Sales rebounded. Edelman’s Trust Barometer says 63% trust earned media most. That’s why loyalty grows with PR.
Not every pitch lands. One brand was too salesy—ignored. Lesson: Offer value. Hospitality shines here. A spa resort pitched wellness trends to Forbes. Guests booked therapies. Revenue rose 40%. Your hook is out there. Find it. Pitch smart.
Challenges and How to Overcome Them
PR takes patience. Months for a feature. Brands get antsy. Stick with it. Results compound. Competition’s tough—everyone’s pitching. Stand out with unique angles. A hospitality brand tied sustainability to climate talks. Got traction. Budgets worry you? PR agencies cost, but one feature often pays for itself. Legal risks? Ensure claims are accurate. Avoid backlash. Track conversions, not just clicks. Start small. Pitch one outlet. Build from there.
Steps to Get Started with PR
- Define goals: Visibility, leads, or awareness?
- Build a media list: Target Forbes, Business Insider.
- Craft short, personalized pitches.
- Follow up politely and quickly.
- Use tools like HARO for journalist queries.
- Network at events. Meet editors.
- Highlight guest experiences for hospitality.
- Track mentions with Google Alerts.
- Adjust based on feedback.
This works. Brands prove it daily.
The Future of PR for Brands
Trends evolve. AI refines pitches, but human connection wins. Video content rises—pitch clips. Global reach matters more. Target international outlets. Sustainability stays big. Hospitality rides this wave post-travel boom. PR captures that energy. You need to adapt now.
PR’s Long-Term Impact
PR doesn’t just boost visibility—it drives loyalty. A feature in a top outlet builds a narrative. Customers return. Investors engage. Hospitality brands see this clearly. A single story about a unique guest experience can ripple for years. But it’s not just about one hit. Regular PR keeps your brand relevant. You stay top-of-mind. Think about it: When was the last time an ad made you trust a brand? PR does that naturally. It’s storytelling with purpose.
If you’re ready, don’t wait. 9FigureMedia is the go-to for pr firms san francisco and beyond. They secure spots in Forbes, Yahoo Finance, Bloomberg, and Business Insider. Hospitality brands lean on them for a reason. They deliver results. Reach out to them. Your brand’s story deserves to be told.
