A 2023 Zendesk study revealed that approximately 78% of customers consider their in-store service experience vital for maintaining brand loyalty. Likewise, a McKinsey report found that understaffing during peak hours can reduce daily store revenue by up to 20%. Put simply, disappointing experiences during store visits quickly erode customer loyalty. This underscores the importance of proper staffing and scheduling to ensure customers receive timely assistance throughout their shopping journey.
An online shift scheduling software that can utilise the advanced capabilities of AI to analyse data collected from different sales venues, for instance, from POS (point-of-sale) and historical sales patterns, can be a real asset for retail businesses. By relying on such insights, businesses can predict customer footfall in advance and ensure optimal staffing levels so that they have the right number of employees when customers actually need them.
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