From Scandal to Strategy: Unpacking Samsung’s Ethical Challenges
Samsung has encountered ethical challenges like corruption, labor issues, and governance concerns. In response, it has implemented reforms to boost transparency, improve corporate ethics, and restore public trust in its global business practices.

Where Innovation Meets Ethics: Understanding Samsung's Corporate Issues

An ethical dilemma is a dilemma situation where one is confronted with the dilemma of making a choice between two equally undesirable moral options, whose choice has the tendency of violating another moral principle. Business ethical dilemmas have intimidating effects on the reputation of a company, stakeholders' trust, and business success. This paper discusses two of the most high-profile ethical dilemmas of Samsung, the world's largest technology giant: the Vice Chairman Lee Jae-yong's bribery scandal and the Galaxy Note 7 product recall scandal. These cases will be discussed using ethical theories like utilitarianism and deontology to investigate the management practices of Samsung and the effects of these ethical dilemmas on corporate ethics.

Overview of Samsung and the Ethical Challenges

Samsung, the behemoth South Korean company, has not been free from its own ethical scandals in recent times, including a vice-chairman Lee Jae-yong bribery scandal. Lee was accused of bribery and corruption, including corrupting government policy to benefit Samsung. Lee was arrested and sentenced to five years in prison, the first time corporate responsibility had ever been seen in South Korea.

Samsung had to deal with a serious ethical crisis when it was compelled to recall the Galaxy Note 7 model because of defective lithium-ion batteries, and the model was being compelled to be recalled from the market. Utilization of hazardous battery materials and late reaction to safety issues raised questions on corporate governance for Samsung and eroded public and investor trust in the company.

Effect of Ethical Issues on Samsung

Samsung's moral mistakes ran deep and wide, including the bribery scandal, which tarnished its reputation and ignited public outrage over corporate-political corruption in South Korea. The scandal undermined leadership responsibility and ethical practice, forcing stakeholders to rethink their relationship with the company. The recall of the Galaxy Note 7 also stoked public relations catastrophes, with consumers questioning the safety standards of Samsung products and regulatory scrutiny. This meant economic costs and mass distrust of Samsung's product testing and quality control practices.

Application of Utilitarianism to Samsung's Case

Samsung's response to the Galaxy Note 7 and bribery scandals was not utilitarian, a normative ethical principle that values actions that bring the most good to the most people. The company's enthusiasm to innovate and disregard battery safety disregarded user safety and inflicted physical injury. The vice-chairman's interest in self and business interests resulted in gargantuan losses in trust and credibility and established the precedent that greater ethical standards must be used in corporate decision-making.

Deontological Response to Samsung's Ethical Practice

Deontology is among the most well-known ethical theories explaining duty, rules, and intentions in defining morality. Deontology focuses more on integrity, honesty, and moral rules than on consequences. Samsung's behavior in the bribery case and the Galaxy Note 7 are deontological rules' opposites, violating basic moral duties and legal requirements. The company failed to fulfill its moral duties to the customers, for instance, in the batteries despite the replacement.

Deontological ethics would have required Samsung to put responsibility and ethics first in management and production. Failure by the company to do so undermined public safety as well as broke the moral contract between consumers and stakeholders. The decisions made due to negligence and self-interest show the disconnect between corporate practice and ethics theory at Samsung during these events.

Managerial Ethics and Corporate Responsibility

Samsung's failure to deal with ethical issues in an appropriate way attests to policy loopholes and leadership responsibility failure. To regain trust and credibility, Samsung must establish a good code of ethics and incorporate stakeholders' interests in strategic decision-making, educate managers on managing conflicts of interest,, and apply remedial measures where and when necessary.

Ethical leadership is responsible for shaping the company culture and conduct. Leaders must role-model ethical conduct and ensure their conduct is compliant with legally required conduct and moral values. For Samsung, the senior leadership's participation in unethical conduct provided a conflicting signal to employees and the outside world. This confirms the need for leadership conduct to align with the values of openness, responsibility, and integrity. 

Conclusion 

 

The Samsung Galaxy Note 7 recall and bribery saga uncovered leadership ethics failures, decision-making, and communication with stakeholders. Moral and ethical theories like utilitarianism and deontology hold that the action is not in line with moral obligation and corporate accountability. To prevent future transgressions, Samsung must undertake the establishment and enforcement of comprehensive ethical policies, leadership development training, transparency improvement, and tough standards of ethical conduct. This will reclaim stakeholders' trust and contribute to long-term organizational achievements. Want to know more? Check out desklib's website and discover more on this topic with our AI researcher tool.

 

From Scandal to Strategy: Unpacking Samsung’s Ethical Challenges
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