Understanding the Significance of WhatsApp Broadcast Limit in Marketing

WhatsApp’s fame has made it a vital tool for both personal and business communication. While communicating with their clients on a large scale, businesses often experience the WhatsApp Broadcast Limit for messaging.   

This is also another form of WhatsApp Marketing.  

WhatsApp Broadcast Message has a daily limit on how many users can be reached through broadcast messages. This restriction is on the number of users, not messages.   

Businesses that violate this limit can no longer send WhatsApp Broadcast messages within a 24-hour period. So, we can say the WhatsApp Broadcast Limit per day is there.  

In this article, we’ll look at how to enhance the broadcast limit in WhatsApp and go for full utilization of this communication tool.  

What is WhatsApp Broadcast Limit? 

There’s no specific limit to the number of broadcast messages on WhatsApp, but each broadcast is limited to 256 recipients(contacts) per message. However, you can send messages to unlimited users on WhatsApp businesses using WhatsApp Business API.  

For you to send unlimited messages using the WhatsApp Business App only, then there are many levels.  

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4 Levels of WhatsApp Broadcast Message Limits  

Check the below levels for WhatsApp Broadcast message limits:  

Please note that any message sent beyond the limit is queued in the campaign and is delivered automatically after 24 hours.  
Meta has recently updated WhatsApp per user messaging Limit & enhanced the quality of the user interactions on WhatsApp.  

Every limitation is workable. 

5 Ways to Raise WhatsApp Broadcast Messaging Limit