India Mobile Phone Accessories Market Poised for Growth on Rising Smartphone Sales

Mobile phone accessories such as chargers, power banks, headphones, memory cards, and protective cases see increasing demand owing to the rising sales of smartphones in India. With more people adopting smartphones for various tasks like communication, mobile payments, online shopping, and entertainment, the need for accessories to complement smartphone usage has also grown substantially. Smartphone users require multiple chargers, headphones, and portable power banks to charge devices on the go. Furthermore, protective cases and screen guards help protect expensive smartphones from damage, thereby driving their sales. The growing mobile gaming trend has also boosted the sales of headphones and external speakers. The inexpensive pricing of mobile phone accessories in India compared to smartphones further propels their market growth.

India Mobile Phone Accessories Market is estimated to be valued at US$ 133.1 Mn in 2024 and is expected to exhibit a CAGR of 5.8% over the forecast period 2024 to 2031

Key Takeaways

Key players operating in the India mobile phone accessories market are AbbVie Inc., Ablynx NV by Sanofi SA, Arrowhead Pharmaceuticals, Inc., Baxter International Inc., AstraZeneca PLC, Boston Scientific Corporation, Becton, Depomed, Inc., Fraunhofer Gesellschaft Munchen, Janssen Global Services, LLC., Luye Pharma Group, Pfizer Inc., Quark Pharmaceuticals Inc., Rexahn Pharmaceuticals Inc., Savara Inc., Roche Holding AG, Suda Limited, Vectura Group PLC, Taiwan Liposome Company, Ltd., and 3M Company.

The India Mobile Phone Accessories Market growth sees many growth opportunities owing to the rising digitalization and increasing spending power of the growing middle class. As people spend more time online, the demand for headphones, portable speakers, and power banks will increase substantially. Moreover, the online retailing boom in India allows consumers easier access to a wide range of mobile accessories at competitive prices.

Indian mobile phone accessories companies are also actively looking to expand globally. With the "Make in India" initiative and favorable policies for electronics manufacturing, Indian firms can leverage their low-cost manufacturing capabilities to grab a larger share of the global mobile accessories export market. Companies like Sunflame, BPL, Intex, and Zebronics are focusing on exports to countries in Latin America, Africa, and the Middle East.

Market Drivers

The increasing sales of smartphones, especially in the mid-range and affordable segments, is a key growth driver for the India Mobile Phone Accessories Market Size and Trends. Rising internet and smartphone penetration coupled with the launch of low-cost 4G handsets are propelling smartphone adoption in India. As people use smartphones for a variety of tasks, the need for complementary accessories also rises.

Technological advancements are another crucial growth driver. With the advent of fast charging technologies, high-capacity batteries, and wireless capabilities, mobile accessories now offer more utility and performance. Features like magnetic charging ports, quick charging, and superior sound quality in headphones and earphones encourage more frequent upgrades and purchases.

Market Restraints

Availability of low-quality counterfeit products poses a major challenge for established brands in the India mobile phone accessories industry. Pricing pressure due to intense competition and presence of local players also adversely impact revenues of top companies. Strict quality regulations and increased buyers' preference for genuine products further restrain the sales of fake accessories in the market.

Segment Analysis
Power banks segment dominates the Indian mobile phone accessories market. The high dependency of consumer on mobile phones for various activities coupled with the trend of owning high end smartphones with non-removable batteries has increased the demand for power banks in the country. Power banks allows users to charge their phones multiple times on the go. This provides convenience to users who are increasingly using their phones for longer duration. Other popular segments include earphones, chargers, casing/covers, and memory cards.

Global Analysis
The Asia Pacific region dominates the global mobile phone accessories market with India being one of the largest contributor. Increased availability of affordable smartphones along with falling data prices has boosted mobile phone adoption in India. The growing mobile phone user base coupled with rising willingness to purchase compatible accessories is driving the growth of the accessories market in India. The regional market is projected to witness the fastest growth during the forecast period supported by rising purchasing power of the expanding middle class population.

For More Insights Discover the Report In language that Resonates with you

About Author:

Priya Pandey is a dynamic and passionate editor with over three years of expertise in content editing and proofreading. Holding a bachelor's degree in biotechnology, Priya has a knack for making the content engaging. Her diverse portfolio includes editing documents across different industries, including food and beverages, information and technology, healthcare, chemical and materials, etc. Priya's meticulous attention to detail and commitment to excellence make her an invaluable asset in the world of content creation and refinement.

(LinkedIn- https://www.linkedin.com/in/priya-pandey-8417a8173/)