How to Use WhatsApp Broadcast for Business with WebMaxy
WhatsApp Broadcast is a powerful feature that allows businesses to send messages to multiple contacts simultaneously without the need for a group chat. It ensures personal communication while saving time, making it a valuable tool for marketing, updates, and customer engagement. In this blog, we’ll explore how businesses can leverage WhatsApp Broadcast with WebMaxy, understand the WhatsApp broadcast limit, and share tips to optimize its usage.
Register here for more details about WhatsApp Broadcast: https://accounts.webmaxy.co/whatsapp-commerce/register
What is WhatsApp Broadcast for Business?
WhatsApp Broadcast enables businesses to send personalized messages to multiple recipients simultaneously. Unlike group chats, recipients receive messages as individual chats, maintaining a sense of direct communication. This feature is especially beneficial for promotions, announcements, and customer support updates.
Key Benefits of WhatsApp Broadcast for Business:
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Direct Communication: Messages feel personal and are received in individual chats.
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Time Efficiency: Send bulk messages quickly without repeating tasks.
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Customer Engagement: Share updates, offers, and announcements directly.
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No Group Clutter: Recipients don’t see other members, keeping the message private and professional.
Understanding WhatsApp Broadcast Limits
To effectively use WhatsApp Broadcast, it’s essential to know its limitations. Here’s a breakdown of the key limits for both personal and business accounts.
1. WhatsApp Broadcast Limit for Personal Use
For personal accounts, WhatsApp allows users to create broadcast lists with up to 256 recipients. While this is sufficient for small-scale communications, businesses require a more expansive approach.
2. WhatsApp Business Broadcast Limit
WhatsApp Business offers enhanced capabilities. The broadcast limit is still 256 recipients per list, but businesses can create multiple lists to expand their reach.
3. WhatsApp Broadcast List Limit
Each broadcast list is limited to 256 contacts. However, multiple lists can be created, allowing businesses to segment audiences based on demographics, preferences, or purchase history.
4. WhatsApp API for Larger Reach
For enterprises needing to send messages to thousands of contacts, the WhatsApp Business API—offered by providers like WebMaxy—removes the 256-recipient limit. It allows for larger-scale messaging with automation and personalization capabilities.
How to Set Up WhatsApp Broadcast for Business
Here’s a step-by-step guide to creating a WhatsApp broadcast list using the WhatsApp Business app:
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Open WhatsApp Business App: Ensure you’re using the Business version for advanced features.
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Go to ‘More Options’: Tap the three-dot menu in the top-right corner.
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Select ‘New Broadcast’: This option lets you create a new list.
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Add Contacts: Select up to 256 contacts from your list.
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Create the Broadcast List: Once contacts are added, name your broadcast list and start messaging.
For businesses needing more scalability, WebMaxy provides an enhanced solution with automation, segmentation, and analytics.
Tips to Maximize WhatsApp Broadcast Effectiveness
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