IMARC Group, a leading market research company, has recently released a report titled “Electric Blankets Market Report by Type (Electric Under Blankets, Electric Over Blankets), Size (Single Size, Double Size, King Size), Material (Wool, Cotton, Polyester, Acrylic, and Others), Distribution Channel (Supermarkets and Hypermarkets, Specialty Stores, Online Stores, and Others), End User (Commercial, Residential), and Region 2024-2032”. The study provides a detailed analysis of the industry, including the global electric blankets market share, share, size, and industry growth forecast. The report also includes competitor and regional analysis and highlights the latest advancements in the market.
The global electric blankets market size reached US$ 1.1 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 1.9 Billion by 2032, exhibiting a growth rate (CAGR) of 6.56% during 2024-2032.
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Global Electric Blankets Market Trends:
The increasing demand for customizable and personalized products as consumers seek electric blankets that can be tailored to their specific preferences, including size, fabric type, and heating zones, is positively impacting the market growth. Besides this, the burgeoning awareness of sustainable and organic materials, creating the demand for electric blankets made from eco-friendly materials, such as organic cotton and recycled fibers, is bolstering the market growth.
Additionally, the growing popularity of e-commerce and online retail platforms that offer manufacturers and retailers a broader reach and the ability to tap into a global customer base is enhancing the market growth.
Factors Affecting the Growth of the Electric Blankets Industry:
· Growing Awareness of Energy Efficiency and Sustainability:
The increasing consumer awareness regarding energy efficiency and sustainability is one of the major factors boosting the market growth. Along with this, the rising energy costs, prompting consumers to seek cost-effective ways to reduce their household energy consumption, are acting as a growth-inducing factor. Electric blankets offer a practical solution by providing localized heating, which allows users to lower their central heating settings, thereby reducing overall energy use. Furthermore, rapid advancements in electric blanket technology, leading to the development of more energy-efficient products that consume less electricity while still delivering optimal warmth, are favoring the market growth.
· Rapid Technological Advancements and Product Innovation:
The introduction of modern electric blankets that are equipped with a range of features to enhance user convenience and safety is anticipated to drive the market growth. In line wot this, rapid innovations such as adjustable heat settings, automatic shut-off timers, and dual control systems for personalized comfort to improve the functionality and appeal of electric blankets are fueling the market growth.
Additionally, the burgeoning integration of smart technology, including connectivity with mobile apps and smart home systems that allow users to control their electric blankets remotely, is anticipated to drive the market growth.
· Rising Health and Wellness Consciousness:
The growing emphasis on health and wellness is another significant factor driving the market growth.
oreover, the increasing recognition of electric blankets due to their therapeutic benefits, particularly in relieving conditions such as arthritis, fibromyalgia, and other musculoskeletal ailments, is providing a considerable boost to the market growth. The gentle, consistent warmth provided by electric blankets can help alleviate pain and improve sleep quality, which is crucial for overall health and well-being. Apart from this, the introduction of marketing and promotional strategies by manufacturers to highlight the therapeutic advantages of electric blankets is enhancing the market growth.
Electric Blankets Market Report Segmentation:
Breakup by Type:
· Electric Under Blankets
· Electric Over Blankets
Electric under blankets represented the largest segment as they offer direct heat from underneath, enhancing user comfort and energy efficiency during sleep.
By Size:
· Single Size
· Double Size
· King Size
Single size accounted for the largest market share due to the high demand from individual users and the widespread adoption in smaller households and dormitories.
By Material:
· Wool
· Cotton
· Polyester
· Acrylic
· Others
Polyester represented the largest segment as it is durable, cost-effective, and offers excellent insulation properties, making it a popular choice among consumers.
By Distribution Channel:
· Supermarkets and Hypermarkets
· Specialty Stores
· Online Stores
· Others
Specialty stores accounted for the largest market share as they provide expert knowledge, a wide range of product options, and personalized customer service, appealing to consumers seeking specific and high-quality electric blankets.
By End User:
Commercial
· Hotels
· Hospitals
· Others
Residential
Residental represented the largest segment due to the widespread need for personal and family use, particularly in colder climates where maintaining a warm household is essential.
Regional Insights:
· North America
· Asia-Pacific
· Europe
· Latin America
· Middle East and Africa
North America's dominance in the electric blankets market is attributed to colder climate, higher disposable income, and greater awareness of energy-saving products among consumers.
Competitive Landscape with Key Players:
The competitive landscape of the electric blankets market size has been studied in the report with the detailed profiles of the key players operating in the market.
Some of These Key Players Include:
· Argos Limited (J Sainsbury Plc)
· Beurer GmbH
· Biddeford Blankets LLC (Microlife Corporation)
· CDB Goldair
· Glen Dimplex Group
· MAXSA Innovations LLC
· Morphy Richards Limited
· Shavel Associates Inc.
· Silentnight Group Limited
· Slumberdown Group Limited (John Cotton Group Limited)
· Sunbeam Products Inc. (Newell Brands Inc).
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· Market Performance (2018-2023)
· Market Outlook (2024-2032)
· Market Trends
· Market Drivers and Success Factors
· Impact of COVID-19
· Value Chain Analysis
If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.
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IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.
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