With convenience being the priority, bath bombs and cold pressed soaps that can uplift one's mood without harsh chemicals are gaining immense popularity in the country. Bath bombs are typically made of ingredients like citric acid, bicarbonate of soda, essential oils and other natural elements that dissolve completely in water to produce soothing bubbles. On the other hand, cold pressed soaps are crafted using slow and gentle processes like cold or hot pressing that preserve the healing properties of natural butters and oils. These eco-friendly personal care items are nourishing the skin and calming the nerves without any synthetic fragrances or dyes.
The U.K. Bath Bomb And Cold Pressed Soaps Market is estimated to be valued at US$ 135 million in 2024 and is expected to exhibit a CAGR of 13% over the forecast period 2024-2030.
Key Takeaways
Key players operating in the U.K. Bath Bomb And Cold Pressed Soaps are Lush Ltd., Chillcare Ltd. and Essence of Earth.
The key opportunities in the U.K. Bath Bomb And Cold Pressed Soaps Market Insights include expanding product lines to include combinations of bath bombs and soaps along with innovations like CBD infused alternatives. Increased focus on digital and influencer marketing strategies can further boost sales.
Technological advancements include development of longer lasting bath bombs that can retain bubbles for over 15 minutes along with cold pressed soaps bars infused with nourishing ingredients like coconut oil, aloe vera and hyaluronic acid.
Market drivers
The U.K. Bath Bomb And Cold Pressed Soaps Market is primarily driven by the trend of going natural and clean label. The increasing awareness about avoidance of harsh chemicals is propelling consumers to switch to natural bath and body products. Secondly, the convenient packaging and affordability of bath bombs and cold pressed soaps makes them very appealing to millennials and Gen Z.
Current Challenges in U.K. Bath Bomb And Cold Pressed Soaps Market:
There are a few key challenges currently being faced by the UK bath bomb and cold pressed soaps market. Supply chain disruptions due to Covid-19 pandemic have adversely impacted the availability of raw materials for these products. Transportation bottlenecks and delays have increased production costs significantly. Rising operational costs including wages and manufacturing overheads are squeezing profit margins of companies in this industry. Stiff competition from well established international brands is making it difficult for small players to gain market share. Many small bath bomb and soap businesses also face challenges in marketing and promoting their brands due to relatively smaller marketing budgets compared to bigger players. Another area of concern is the slowing UK economy and high inflation which is impacting consumer spending power and demand outlook for non-essential items like bath bombs and cold pressed soaps.
SWOT Analysis
Strength: Growing popularity of natural and organic personal care products in the UK favors demand for bath bombs and cold pressed soaps which use natural ingredients. Wide product variety and innovative product launches help companies attract new customers.
Weakness: Small local players have relatively less financial resources and production capacities compared to large multinationals. High dependency on imported raw materials increases supply chain risks.
Opportunity: Rising health and wellness trends present opportunity to popularize therapeutic properties of some ingredients used in these products. E-commerce expansion enables direct selling and extends reach.
Threats: Stricter environmental regulations regarding packaging may increase compliance costs. Economic uncertainties can dampen consumer spending.
The U.K. Bath Bomb And Cold Pressed Soaps Market Regional Analysis is currently concentrated in England region which accounts for over 60% of the total market value led by demand from major cities like London. Scotland is the fastest growing regional market owing to increasing health consciousness and surge in premium wellness product purchases by higher income consumers in cities like Edinburgh and Glasgow.
Geographical Regions
The United States currently accounts for the largest share in terms of value in the global bath bomb and cold pressed soaps market estimated at over 30% of the total market. However, China is emerging as the fastest growing regional market driven by rising disposable incomes, growing millennial population and their increasing preference for personal care products with natural ingredients.
Explore More Related Article On- Slimming Cream Market
For Deeper Insights, Find the Report in the Language that You want.
About Author:
Ravina Pandya, Content Writer, has a strong foothold in the market research industry. She specializes in writing well-researched articles from different industries, including food and beverages, information and technology, healthcare, chemical and materials, etc. (https://www.linkedin.com/in/ravina-pandya-1a3984191)
Comments
0 comment