Europe Wine Market Overview
Base Year: 2024
Historical Years: 2019-2024
Forecast Years: 2025-2033
Market Size in 2024: USD 78.5 Billion
Market Forecast in 2033: USD 113 Billion
Market Growth Rate: 4.1% (2025-2033)
The Europe wine market size reached USD 78.5 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 113 Billion by 2033, exhibiting a growth rate (CAGR) of 4.1% during 2025-2033.
The European market is mainly attributed to a surge of consumer demand for premium and luxury wines, especially amongst high-end audiences looking for premium experience. Along this line, the extended wine tourism sector is creating more exposure to a variety of wine zones and thus accelerating market expansion. Furthermore, the burgeoning trend of wine tasting clubs and wine experiences itself is promoting consumer interaction, increasing consumption of wine.
Furthermore, the trend towards more natural and ethical wines is greatly contributing, not only to expanding market opportunities, by giving priority to eco-friendly production, to the increase in market opportunities. In addition, the growing popularity of online wine sales channels is extending the consumer base and convenience, supporting the market's development. Moreover, due to the increase in aging population in industrialized countries, there is an increased demand for wines, because elderlies are more likely to drink wine. Furthermore, novel marketing activities and social media campaigns aimed at younger generations are reintroducing new consumers to wine culture.
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Europe Wine Market Scope and Growth Analysis:
The market scope is currently growing rapidly owing to a strong demand for premium wines coupled with a higher number of wineries in the local area. To this end, the increasing demand for food and wine pairing is expanding the market base, since a larger number of consumers are interested in upscale culinary experiences. Additionally, the health-conscious trend of consumption is increasing theacceptability of light wine drinking in Europe, in particular in ager group.
In addition, the expansion of the market is also driven by the increasing tendency of the millennials about wines, and the young consumers seek a variety of wine. Furthermore, sustainable production methods are gaining support from environmentally aware consumers and market opportunities are being fostered. Expansion of the market base is also driven by the wine export growth and the rising number of wine tourists, as well. The growing presence of wine culture on social media and wine bloggers is increasing the reach of wine culture and making the consumable items interactive, which further increases the engagement of the consumer.
Europe Wine Market Forecast and Segmentation:
The market report offers a comprehensive analysis of the segments, highlighting those with the largest Europe wine market share. It includes forecasts for the period 2025-2033 and historical data from 2019-2024 for the following segments.
Breakup by Product Type:
- Still Wine
- Sparkling Wine
- Fortified Wine and Vermouth
Breakup by Color:
- Red Wine
- Rose Wine
- White Wine
Breakup by Distribution Channel:
- Off-Trade
- On-Trade
Breakup by Country:
- Germany
- France
- United Kingdom
- Italy
- Spain
- Others
Competitive Landscape:
The report offers an in-depth examination of the competitive landscape. It includes a thorough competitive analysis encompassing market structure, key player positioning, leading strategies for success, a competitive dashboard, and a company evaluation quadrant.
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Key highlights of the Report:
- Recent Industry News
- Key Technological Trends & Development
- COVID-19 Impact on the Market
- Porter’s Five Forces Analysis
- Strategic Recommendations
- Market Dynamics
- Historical, Current and Future Market Trends
- Market Drivers and Success Factors
- SWOT Analysis
- Value Chain Analysis
- Comprehensive Mapping of the Competitive Landscape
- Top Winning Strategies
Note: If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.
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IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.
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