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In 2019, the global rodenticides market was valued at USD 2.04 billion and is anticipated to reach USD 3.10 billion by 2032, growing at a compound annual growth rate (CAGR) of 3.30% over the forecast period. In the U.S., the market is expected to hit USD 736.31 million by 2032, driven by advancements in product formulations and an increasing need for effective rodent control solutions. North America held the largest share in 2019, accounting for 33.95% of the market. The rise in urban development and industrial activity, coupled with a surge in rodent-related issues in cities, is expected to significantly boost product demand.
Rodents present serious risks, both economically and to public health, by damaging crops in fields and storage facilities and transmitting diseases such as hantavirus, typhus, and plague. These factors have increased the adoption of rodenticides across residential, commercial, and industrial sectors. Additionally, urban infrastructure development has elevated the need for cleanliness in public institutions, further driving market demand.
Information Source: https://www.fortunebusinessinsights.com/rodenticides-market-102826
Key Questions Addressed in the Report
- What strategies are market leaders implementing to stay competitive?
- How is the shift toward environmentally friendly products affecting the market?
- Which region is projected to generate the most revenue?
- What are the performance expectations across different market segments?
Market Drivers and Challenges
Integrated Pest Management (IPM) Enhances Market Potential
Rodents have long been a public health and property concern, known to spread over 60 diseases and cause substantial damage. Integrated Pest Management (IPM) is gaining momentum as a cost-effective and comprehensive approach to rodent control. However, strict regulations around the approval of new chemical formulations may limit market growth.
Market Segmentation
Anticoagulants to Maintain Dominant Market Share
Rodenticides are categorized into anticoagulant and non-anticoagulant types. In 2019, anticoagulants accounted for 75.54% of the market. These are preferred due to their ability to eliminate rodents painlessly and their relatively low toxicity to non-target species, including humans. Their extensive use in farming operations is expected to continue supporting segment growth.
Regional Outlook
North America to Sustain Leadership Due to Strong Housing Activity
Geographically, the market is divided into North America, Europe, Asia Pacific, South America, and the Middle East & Africa. North America generated USD 692.58 million in 2019 and is projected to remain the leading region, fueled by strong demand for residential construction and pest control services.
Meanwhile, the Asia Pacific region is expected to witness the fastest growth. Rapid urbanization and population growth in countries such as China and India—where agriculture remains a key economic sector—are intensifying rodent issues. Consequently, rodenticides are gaining popularity due to their cost-effectiveness, ease of use, and reliability.
Major Market Participants
- BASF SE – Germany
- Bayer AG – Germany
- Bell Laboratories Inc. – United States
- Neogen Chemicals – United States
- Rentokil Initial Plc – United Kingdom
- PelGar International – United Kingdom
- Liphatech, Inc. – United States
- Impex Europa – Spain
- EcoClear Products Inc. – United States
- Syngenta AG – Switzerland
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Competitive Landscape
Growth Fueled by Acquisitions and New Product Launches
Leading companies are focusing on innovation and strategic acquisitions to broaden their portfolios and expand market presence. Educational campaigns to inform consumers about modern rodent control practices are also increasing. Notable developments include:
- November 2017: Rentokil Initial (UK) acquired Vector Disease Acquisition, LLC, enhancing its capabilities in mosquito monitoring and vector-borne disease management, thereby strengthening its position in the global pest control sector.
- August 2017: NEOGEN introduced DeciMax® Soft, a rodent bait containing the second-generation anticoagulant bromadiolone. Designed for challenging environments, this product delivers improved rodent control efficiency.


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