Hair Curler Market - India
Market Statistics
Base Year: 2024
Historical Years: 2019-2024
Forecast Years: 2025-2033
Market Size in 2024: USD 182.80 Million
Market Size in 2033: USD 355.13 Million
Market Growth Rate (CAGR) 2025-2033: 7.07%
According to IMARC Group's report titled "India Hair Curler Market Report and Forecast 2025-2033," the market reached USD 182.80 Million in 2024. Looking forward, IMARC Group expects the market to reach USD 355.13 Million by 2033, exhibiting a growth rate (CAGR) of 7.07% during 2025-2033.
India Hair Curler Market Trends and Drivers:
- India hair curler market is experiencing steady growth as a result of the growing impact of social media, beauty bloggers, and online tutorials that focus on hairstyling equipment among the youth.
- Urbanization and shifting lifestyle trends are fueling demand for personal care products, with hair curlers emerging as an increasingly popular option among professional women and college students.
- The increasing availability of e-commerce sites has brought hair curlers within reach in Tier I, II, and III cities, and customers can now browse through a vast number of brands and options.
- Furthermore, higher penetration of international players and high-end hair styling appliances in the Indian market is also improving product range and customer interest.
- The pandemic-induced transition to home grooming and self-care has tremendously increased the consumption of hair curlers, particularly among millennials and Gen Z consumers.
- In addition, advancements like ceramic coating, automated curling wands, and temperature control options are resonating with technology-loving consumers who seek professional outcomes at home.
- Aggressive promotional strategies and celebrity endorsements by beauty companies are also largely contributing towards creating brand awareness and consumer confidence.
- Essentially, increasing disposable incomes as well as aspirational middle-class lifestyle are leading to higher expenditure on personal grooming appliances.
- Increasing awareness regarding hair health has also resulted in a demand for curlers with heat protection technology and ionizing capabilities that minimize hair damage.
- Moreover, the availability of portable, travel-oriented, and cordless hair curlers is catching up with the changing tastes of contemporary consumers.
- Eco-friendly packaging and eco-friendly material usage in product development are now starting to shape the purchasing decision process of green-conscious buyers.
- The increasing number of beauty salons and professional hairstylists further drives commercial demand for good quality hair curlers in urban areas.
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India Hair Curler Market Segmentation:
The report has segmented the market into the following categories:
Product Type Insights:
- Traditional Hair Curlers
- Electric Hair Curlers
- Cordless Hair Curlers
Technology Insights:
- Manual
- Semi-Automatic
- Full-Automatic
Distribution Channel Insights:
- Supermarkets and Hypermarkets
- Specialty Stores
- Convenience Stores
- Online
Application Insights:
- Household
- Commercial
Regional Insights:
- North India
- South India
- East India
- West India
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The competitive landscape of the industry has also been examined along with the profiles of the key players.
Key highlights of the Report:
- Market Performance (2019-2024)
- Market Outlook (2025-2033)
- COVID-19 Impact on the Market
- Porter’s Five Forces Analysis
- Strategic Recommendation
- Historical, Current and Future Market Trends
- Market Drivers and Success Factors
- SWOT Analysis
- Structure of the Market
- Value Chain Analysis
- Comprehensive Mapping of the Competitive Landscape
Note: If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.
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IMARC Group is a global management consulting firm that helps the world’s most ambitious changemakers to create a lasting impact. The company provide a comprehensive suite of market entry and expansion services. IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.
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