Bisleri International Unveils ‘Binny the Bird’ on World Environment Day

Bisleri International celebrated World Environment Day 2025 by unveiling “Binny the Bird,” a distinctive art installation made from 2,000 upcycled PET bottles, located at Carter Road near Bandstand, Mumbai. This creative display highlights the practical potential of plastic recycling and reinforces Bisleri’s core belief that “used plastic is not waste; it is valuable.” Launched on June 4 for public viewing, the installation—developed in partnership with the Bhamla Foundation—aims to raise environmental awareness. This collaboration combines  Bisleri’s commitment to sustainability with the Bhamla Foundation’s expertise in community engagement to strengthen the message of environmental responsibility.