Global Bird Flu Market is estimated to Witness High Growth Owing to Increasing Occurrence of Avian Influenza in Birds
Global Bird Flu Market is estimated to Witness High Growth Owing to Increasing Occurrence of Avian Influenza in Birds
Global Bird Flu Market Research is primarily focused on the prevention and treatment of bird flu in poultry.

Global Bird Flu Market Research is primarily focused on the prevention and treatment of bird flu in poultry. The market comprises vaccines for Influenza A virus strains, such as H5N1 and H7N9, which are highly pathogenic in domestic poultry. Increasing occurrence of avian influenza in various regions across the globe has boosted the demand for preventive measures in commercial poultry farms.

The Global Bird Flu Market is estimated to be valued at US$ 3.21 Bn in 2024 and is expected to exhibit a CAGR of 4.6% over the forecast period 2024 To 2031.

Key Takeaways


Key players operating in the Global Bird Flu Market are Stempeutics Research Pvt. Ltd., Medipost Co. Ltd., Nipro Corporation, Dendreon Pharmaceuticals LLC, Organogenesis Inc., Novartis AG, Vericel Corporation, Allogene Therapeutics Inc., Gilead Sciences Inc. (Kite Pharma Inc.), and Takeda Pharmaceutical Company Limited (TiGenix), among others. The key players are focusing on vaccine development and upgradation to cater to the emerging avian influenza virus strains.

The Global Bird Flu Market Demand offers lucrative growth opportunities owing to increasing demand from emerging economies of Asia Pacific and Latin America. Rising meat consumption and growing poultry farming practices in these regions have augmented the threat of avian influenza outbreaks. This is expected to propel the adoption of preventive measures like vaccination over the forecast period.

Geographic expansion into untapped markets can present rewarding prospects for players in the global bird flu market. Key players are investing in R&D activities to develop thermostable and easy-to-administer vaccines. This will help increase their regional presence and cater to the demand from remote locations with varying climatic conditions.

Market Drivers

Increasing Global Bird Flu Market Regional Analysis poultry production to meet the rising meat demand worldwide is one of the key drivers for the bird flu market. According to Food and Agriculture Organization (FAO), global poultry meat production increased from 95 million tonnes in 2012 to 133 million tonnes in 2019. Larger poultry farming makes birds more susceptible to influenza infection. This is compelling farmers and governments to adopt vaccination programs, thereby propelling market growth.

PEST Analysis


Political: The governments of various countries have been increasing their funding to control and monitor the spread of bird flu. Some governments have also imposed strict import and export regulations for poultry products.

Economic: Farmers and poultry producers have incurred significant economic losses due to outbreaks of bird flu strains. This has negatively impacted the overall profit margins of players in the poultry industry.

Social: Increased awareness among people about bird flu, its symptoms, and preventive measures has led to improved social conduct. People are more cautious while handling poultry and informing authorities in case of disease outbreaks in birds.

Technological: Advanced diagnostic kits and tools for rapid detection of avian influenza viruses have been developed. Researchers are also working on new vaccine technologies for effective prevention of bird flu among domesticated birds and other animals.

Geographical Regions:


The Asia Pacific region accounts for a major share of the global bird flu market value owing to high poultry production and frequent outbreaks of avian influenza virus strains in countries like China, India, and Vietnam. The region is home to half the world's poultry production.

The Fastest Growing Region:


The market in Latin America is expected to grow at the fastest pace during the forecast period. This can be attributed to increasing poultry exports from Brazil and Mexico along with growing government emphasis on monitoring and controlling transboundary animal diseases.

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