Microgreens Market Size, Share, Industry Growth | 2034

Microgreens Market Outlook

The global microgreens market reached a valuation of approximately USD 2.29 billion in 2024 and is anticipated to expand robustly at a CAGR of 10.10% between 2025 and 2034. By the end of this period, the market is projected to attain a value of around USD 5.99 billion. Microgreens, which are young vegetable greens harvested shortly after the first leaves develop, have gained tremendous popularity due to their high nutritional value, vibrant colours, and concentrated flavour profiles.

Health-conscious consumers are driving the demand for nutrient-dense food, and microgreens fit this niche perfectly. They are now widely recognised for their benefits, including high antioxidant content and rich levels of vitamins and minerals. As consumers increasingly seek natural and fresh food alternatives, the microgreens market is becoming an integral part of wellness and healthy eating trends.

Urban agriculture and local food systems are also shaping the market landscape. With the rise of sustainable farming practices and limited space in urban settings, methods such as vertical farming and indoor cultivation have created a feasible pathway for year-round microgreens production. This shift supports local food sourcing and reduces the environmental impact of long-distance transportation, thereby aligning with modern eco-conscious consumer values.

Microgreens Market Trends

A significant trend in the microgreens market is the growing interest in sustainable and space-efficient farming methods such as indoor farming and vertical farming. These techniques allow for high-density production of microgreens in controlled environments, maximising yield while minimising water usage and land requirements. The commercial greenhouse segment is also expanding as businesses invest in advanced technologies to scale microgreens cultivation efficiently.

Another key trend is the increasing presence of microgreens in mainstream retail and food service sectors. Supermarkets, hypermarkets, and health food stores are dedicating more shelf space to these products, while high-end restaurants and cafes incorporate microgreens into gourmet dishes for their aesthetic appeal and nutritional value. As a result, the perception of microgreens has evolved from a niche product to a staple in modern culinary and health-conscious diets.

Technological advancements in farming equipment and monitoring systems are enabling precise growth conditions, improving product consistency and reducing spoilage. Smart farming technologies are being integrated into microgreens operations to automate lighting, irrigation, and nutrient delivery, ensuring optimal growth conditions for various plant types.

Online sales and direct-to-consumer models are also emerging as vital channels for microgreens distribution. Consumers are increasingly purchasing fresh produce through e-commerce platforms, including subscription-based farm boxes and home delivery services. This direct connection between growers and consumers supports transparency, freshness, and traceability—features highly valued in the fresh produce market.

Microgreens Market Growth

The microgreens market is set for significant growth due to a combination of factors including rising health awareness, innovative farming techniques, and increased culinary adoption. With consumers becoming more mindful of their dietary choices, microgreens are now recognised as a superfood, contributing to their widespread consumption in both residential and commercial sectors.

The commercial segment, including restaurants and catering businesses, is a major growth driver as chefs increasingly incorporate microgreens into meals for their texture, appearance, and nutritional boost. Additionally, the trend of at-home gardening has led to a surge in residential demand for microgreens, especially during and after the global pandemic, where consumers took an interest in growing their own healthy food at home.

Urbanisation and limited agricultural space are prompting investment in vertical farming and commercial greenhouse facilities. These controlled environments allow for continuous production, reduced pest interference, and predictable output, all of which are essential for scaling operations. This has opened the market to more players, from startups to large agribusinesses, creating a competitive yet opportunity-rich landscape.

Sustainability goals and environmental concerns are also contributing to market expansion. Microgreens have a low carbon footprint and require less water and space compared to traditional vegetables. These attributes are particularly appealing to environmentally conscious consumers and governments promoting sustainable food production.

Market Segmentation

By Type:

• Cabbage: Known for its strong flavour and high vitamin C content, widely used in salads and health foods.
• Peas: Rich in protein and slightly sweet in taste, a popular choice for stir-fries and snacks.
• Radish: Offers a spicy flavour and is commonly used for garnishing and boosting salads.
• Broccoli: Highly nutritious and packed with antioxidants, often added to smoothies and healthy dishes.
• Lettuce and Chicory: Mild in flavour and ideal for mixed salads, offering a fresh, crisp texture.
• Basil: Popular for its aroma and used in a variety of dishes, especially Italian cuisine.
• Carrot: Sweet and colourful, adds visual appeal and a mild flavour to dishes.
• Sunflower: Crunchy and nutty, these are protein-rich and often used in vegan dishes.
• Fennel: Offers a unique aniseed flavour and is used in gourmet salads and appetisers.
• Cauliflower: A newer addition with growing interest due to its mild taste and versatility.
• Arugula: Peppery and bold, a favourite for enhancing flavours in gourmet cooking.
• Others: Includes niche types like beet greens, amaranth, and sorrel that appeal to specialised markets.

By Farming Method:

• Indoor Farming: Popular in urban settings, allowing year-round production with LED lighting and controlled environments.
• Vertical Farming: A space-efficient method used in warehouses and converted buildings, supporting high-density microgreen cultivation.
• Commercial Greenhouse: Large-scale operations using natural light and advanced climate control for mass production.
• Others: Includes hydroponic and aquaponic systems that integrate sustainable practices for varied crop types.

By Distribution Channel:

• Supermarket/Hypermarket: Offers wide exposure and high sales volume, making microgreens more accessible to general consumers.
• Retail Stores: Smaller-scale outlets and organic shops offering curated selections of fresh greens.
• Online Store: Growing rapidly due to convenience, freshness assurance, and direct farm-to-table delivery services.
• Farmers Market: Supports local producers and attracts health-conscious buyers seeking freshly harvested produce.
• Restaurants: Key users of premium microgreens for garnishing, salads, and specialty dishes.
• Others: Includes catering services, health clubs, and wellness retreats focusing on nutritious food options.

By End-User:

• Residential: Includes individuals and households using microgreens for personal consumption and home gardening.
• Commercial: Encompasses restaurants, cafes, hotels, and food processing units that use microgreens in menus and recipes.

By Growth Medium:

• Peat Moss: A common growth medium offering excellent water retention and nutrient support.
• Soil: Traditional medium, widely used in greenhouse and outdoor production.
• Coconut Coir: Eco-friendly, renewable, and ideal for hydroponic systems due to its water-holding capacity.
• Tissue Paper: Used in home gardening and small-scale indoor farming for germination and short-term growth.
• Others: Includes rock wool, vermiculite, and biodegradable mats that suit various farming styles.

By Region:

North America
Leads the global market due to high demand from health-conscious consumers and a strong network of indoor and vertical farming facilities. The United States and Canada are major contributors with growing culinary and retail applications.

Europe
Experiencing rapid growth with increasing focus on organic food, sustainable agriculture, and fine dining trends. Countries like Germany, the UK, and France are key markets.

Asia Pacific
An emerging region driven by urbanisation, rising disposable incomes, and awareness of healthy eating. India, China, and Australia show strong potential for both production and consumption.

Latin America
Gradually adopting microgreens in health and wellness segments, particularly in Brazil and Mexico where the hospitality sector is integrating these greens into their offerings.

Middle East and Africa
Gaining traction due to water-efficient farming methods and growing interest in urban agriculture. Countries like the UAE and South Africa are investing in indoor farming technologies.

Market Key Players

• GoodLeaf Community Farms Limited: A leading Canadian vertical farming company focused on pesticide-free, nutrient-rich microgreens.
• Farmbox Greens: Based in the US, offers fresh, sustainable microgreens to grocery chains and restaurants through vertical farming.
• Metro Microgreens: Specialises in small-batch production for chefs, caterers, and farmers markets with a focus on freshness and flavour.
• Superior Fresh: Combines aquaponics with organic practices to produce microgreens and sustainable seafood.
• Teshuva Agricultural Projects Ltd.: Provides advanced agricultural solutions including greenhouse setups for microgreens cultivation.
• Farm.One, Inc.: Operates indoor farms in urban areas, supplying high-end restaurants with unique microgreen varieties.
• Chef's Garden Inc.: Known for gourmet-quality microgreens and vegetables grown using regenerative agriculture practices.
• Living Earth Farm: A Canadian producer that offers certified organic microgreens with a focus on sustainability.
• AeroFarms LLC: A pioneer in vertical farming technology, producing a wide variety of leafy greens and microgreens at scale.
• Others: Includes local farms and startups contributing to regional supply chains and promoting healthy living through microgreens.