India Plant Based Protein Market Overview
Base Year: 2024
Historical Years: 2019-2024
Forecast Years: 2025-2033
Market Growth Rate: 15.60% (2025-2033)
The escalating demand for plant-based protein options due to the rising health consciousness among Indian consumers is bolstering the market growth. According to the latest report by IMARC Group, the India plant based protein market size reached 874.3 INR Crore in 2024. Looking forward, IMARC Group expects the market to reach 3224.5 INR Crore by 2033, exhibiting a growth rate (CAGR) of 15.60% during 2025-2033.
India Plant Based Protein Industry Trends and Drivers:
The high adoption of vegetarian and vegan diets, spurred by growing health awareness and environmental concerns, are the factors responsible for the growth of the India plant-based protein market. Additionally, the market is propelling as consumers are shifting towards plant-based proteins as they seek healthier, sustainable, and cruelty-free alternatives. Besides this, the rising prevalence of lifestyle-related ailments such as obesity, diabetes, and cardiovascular diseases is propelling the demand for plant-based proteins that support health and wellness. The Indian government's initiatives to promote agriculture and food processing sectors, coupled with the availability of diverse raw materials such as lentils, chickpeas, and soy, are further fueling the growth of the market. Moreover, the expanding urban population and changing dietary habits are driving the demand for convenient, high-protein food products like plant-based snacks and ready-to-eat meals.
Significant trends in the India plant based protein market include the rise of innovative and fortified food products tailored to meet specific dietary needs. Manufacturers are investing in research and development to create alternatives that mimic the taste and texture of traditional meat and dairy, catering to a broader audience. The growing influence of Western diets and increased awareness through social media and global food chains are also popularizing plant-based options. Furthermore, advancements in processing technologies have improved the taste, quality, and shelf life of plant-based proteins, making them more appealing to consumers. The increasing presence of startups and multinational companies in the sector, along with the expansion of e-commerce platforms, is enhancing product accessibility and is anticipated to drive the India plant based protein market over the forecasted period.
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India Plant Based Protein Industry Segmentation:
The report has segmented the market into the following categories:
Source Insights:
- Soy Protein
- Pea Protein
- Wheat Protein
- Rice Protein
- Others
The report has provided a detailed breakup and analysis of the market based on the source. This Includes soy protein, pea protein, wheat protein, rice protein, and others.
Type Insights:
- Concentrates
- Isolates
- Textured
A detailed breakup and analysis of the market based on the type have also been provided in the report. This includes concentrates, isolates, and textured.
Nature Insights:
- Conventional
- Organic
The report has provided a detailed breakup and analysis of the market based on the nature. This includes conventional and organic.
Application Insights:
- Health and Fitness
- Food and Beverages
- Pharmaceutical
- Others
Regional Insights:
- North India
- West and Central India
- South India
- East and Northeast India
Competitive Landscape:
The competitive landscape of the industry has also been examined along with the profiles of the key players.
Key highlights of the Report:
- Market Performance (2019-2024)
- Market Outlook (2025-2033)
- COVID-19 Impact on the Market
- Porter’s Five Forces Analysis
- Strategic Recommendations
- Historical, Current and Future Market Trends
- Market Drivers and Success Factors
- SWOT Analysis
- Structure of the Market
- Value Chain Analysis
- Comprehensive Mapping of the Competitive Landscape
Note: If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.
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IMARC Group is a global management consulting firm that helps the world’s most ambitious changemakers to create a lasting impact. The company provide a comprehensive suite of market entry and expansion services. IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.
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