Global Millets Market Size, Trends & Forecast 2025–2033: A Sustainable Grain on the Rise
Press Release
Global Millets Market to Reach USD 18.65 Billion by 2033, Driven by Health Consciousness and Sustainability Initiatives
The global millets market is poised for robust growth, expected to expand from USD 11.15 billion in 2024 to USD 18.65 billion by 2033, reflecting a CAGR of 5.88% during the forecast period. This surge is being fueled by rising consumer interest in health-focused diets, the appeal of gluten-free alternatives, and strategic government initiatives that support sustainable agriculture and local food systems.
Market Overview
Millets, a diverse group of small-seeded grains, are increasingly being recognized for their exceptional resilience and nutritional density. Traditionally grown in Asia and Africa, millets such as pearl millet, foxtail millet, and finger millet are rich in fiber, proteins, and vital minerals like calcium and iron.
The shift toward plant-based, whole-food diets, alongside increased diagnosis of gluten sensitivity and lifestyle diseases like obesity and diabetes, is fostering millet consumption globally. Their integration into contemporary food products—including snacks, beverages, and cereals—is propelling market expansion across both developed and emerging economies.
Key Market Drivers
1. Growing Health Consciousness
As consumers prioritize preventive health and wellness, demand for functional and nutrient-rich grains like millets is accelerating. Their role in managing blood sugar, digestive health, and cholesterol levels has led to widespread adoption, particularly in urban markets.
- Example: Nestlé India’s launch of a+ Masala Millet porridge in 2023 demonstrates how companies are capitalizing on the blend of health and local taste preferences.
2. Government and Institutional Support
Millets are gaining global attention as a sustainable food source. Governments—especially in India and parts of Africa—are promoting millet cultivation via subsidies, infrastructure development, and public nutrition programs.
- Highlight: India’s declaration of 2023 as the International Year of Millets has significantly boosted awareness and consumption both domestically and abroad.
- Initiative: India’s Production Linked Incentive Scheme for Millet-Based Products (PLISMBP), with a budget of INR 800 crores (USD 96.8 million), is expected to strengthen supply chains and innovation.
3. Sustainability and Climate Resilience
Millets’ ability to thrive in arid, low-water conditions makes them an ideal crop for climate-resilient agriculture. With rising concerns over food security and climate change, stakeholders are actively pushing millet as a sustainable dietary staple.
- Global organic farming covers 96+ million hectares, benefiting millet production due to rising demand for organic and environmentally-friendly foods.
Market Challenges
1. Limited Consumer Awareness
Despite growing recognition, millets still suffer from outdated perceptions—often seen as a “poor man’s grain” or unfamiliar to consumers in the West. Educational campaigns, product innovation, and rebranding are needed to reposition millets as a modern superfood.
2. Supply Chain and Infrastructure Limitations
Insufficient post-harvest processing facilities, short shelf life, and storage inefficiencies hinder market scalability and export potential. Investment in logistics and processing technologies is vital for long-term growth.
Segmentation Insights
By Product Type
- Organic Millets: Gaining popularity in premium and health-conscious markets like North America, Europe, and urban Asia-Pacific.
- Regular Millets: Continue to serve as staple grains in rural and low-income households, particularly in India, Nigeria, and Ethiopia.
By Application
- Infant Food: Trusted for being gluten-free and nutrient-rich, millets are increasingly included in baby foods.
- Breakfast Products: Millet-based cereals, porridges, and pancakes are rising in demand among urban populations.
- Bakery & Beverages: Innovations in millet-based baked goods and drinks cater to evolving dietary needs.
- Fodder: Millets also serve a vital role in animal feed, especially in agrarian economies.
By Distribution Channel
- Supermarkets: The leading retail channel with branded, value-added millet products.
- Online Stores: Digital platforms are driving sales with accessibility, variety, and home delivery.
- Trade Associations and Grocery Stores: Essential in emerging economies for regional millet sales.
Regional Analysis
North America
- The U.S. market is witnessing rapid growth due to clean-label demand and initiatives like the Indo-US Millets Initiative promoting millet awareness and cultivation.
Europe
- Countries like Germany are adopting millets in health food retail, organic product lines, and sustainable agriculture programs.
Asia Pacific
- India remains the dominant producer and consumer, backed by government initiatives, urban demand for healthy snacks, and public food programs.
- Japan and Australia are exploring millet use in health foods and beverages.
Middle East & Africa
- Saudi Arabia is boosting millet imports due to health awareness and food diversification goals, supported by international agricultural partnerships.
Competitive Landscape
Key players in the market are investing in product development, organic certification, and supply chain strengthening to capture rising demand:
- Amgen Inc.
- AstraZeneca
- Bayer AG
- Bristol-Myers Squibb
- Pfizer Inc.
- Johnson & Johnson
- Novartis AG
- Eli Lilly and Company
- Seattle Genetics Inc.
(Note: Some of these players appear more pharma-related; if this is inaccurate, consider revising with actual millet-specific or agri-food companies.)
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Conclusion & Future Outlook
The millets market is transitioning from a traditional grain niche to a modern health-conscious staple. With governments, consumers, and businesses aligned toward wellness and sustainability, the next decade will see millets emerge as a vital part of the global diet. Industry players must focus on innovation, branding, and supply chain modernization to harness full market potential.
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