Meticulous Research®, a globally recognized market research firm, has recently published its latest report titled “Tabletop Sweeteners Market by Sweetener Ingredient Type (Sucralose, Stevia, Monk Fruit, Polyols, Others), Source, Form (Powder, Tablet), Packaging Format (Single-serve, Multi-serve), Distribution Channel (B2B, B2C), and Geography — Global Forecast to 2030.”
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According to the report from Meticulous Research®, the global tabletop sweeteners market is anticipated to reach $2.18 billion by 2030, with a compound annual growth rate (CAGR) of 5.9% from 2023 to 2030. In terms of volume, the market is projected to grow to 18,830.7 tons by 2030, reflecting a CAGR of 4.4%. The market’s growth is being driven by an increasing focus on health and wellness, along with the rising prevalence of diabetes worldwide. Despite these positive trends, high product prices and concerns about the potential negative health effects of certain sweeteners may hinder growth.
Emerging economies offer significant growth opportunities due to the increasing demand for tabletop sweeteners. However, challenges such as lack of awareness and limited consumer acceptance remain obstacles to further market penetration.
The segmentation of the global tabletop sweeteners market includes categories such as sweetener ingredient type (sucralose, stevia, saccharin, aspartame, acesulfame potassium (ace-k), monk fruit, polyols [xylitol, erythritol], and other ingredients), source (natural, artificial), form (powder, tablet, liquid, cube), packaging format (single-serve, multi-serve [pouches, jars, dispensers, bottles]), and distribution channel (business-to-business (B2B) and business-to-consumer (B2C) [modern groceries, convenience stores, online retailers, specialty stores, and other outlets]). Additionally, the report evaluates competitors in the market and provides analysis at both the regional and country levels.
Sweetener Ingredient Type: In 2023, the stevia segment is projected to dominate the tabletop sweeteners market. The growing awareness of natural ingredients and the increasing demand for reduced-sugar, clean-label products are key factors driving the growth of the stevia segment. As more consumers seek natural and healthier alternatives to sugar, stevia has emerged as a popular choice due to its plant-based origin and low-calorie properties.
Source: The natural segment is expected to capture the largest market share in 2023. Growing consumer preference for products containing natural ingredients, coupled with the increasing popularity of sugar-free alternatives, is fueling the demand for natural tabletop sweeteners. Stevia and other naturally sourced sweeteners are gaining traction due to their perceived health benefits and suitability for health-conscious consumers.
Form: The powder form of tabletop sweeteners is set to hold the largest share of the market in 2023. Powdered sweeteners are favored for their versatility, ease of storage, and longer shelf life, making them suitable for a wide range of applications in both households and commercial settings. These features have contributed to the strong demand for powdered tabletop sweeteners in various regions.
Packaging Format: In terms of packaging, the multi-serve segment is anticipated to account for the largest share of the market in 2023. Multi-serve packaging offers convenience for frequent use, especially in settings such as households, cafes, and restaurants. The ability to purchase in bulk reduces the need for frequent replenishment, making it an attractive option for regular users.
Distribution Channel: The business-to-consumer (B2C) segment is forecasted to capture the largest share of the tabletop sweeteners market in 2023. The increasing adoption of healthy lifestyles, combined with the growing trend of online shopping, has fueled the growth of this segment. Consumers are increasingly seeking convenient, high-quality products that are readily available through both physical and digital retail channels.
Geographical Insights: Regionally, North America is expected to dominate the global tabletop sweeteners market in 2023. The market in this region is driven by rising health awareness and the increasing prevalence of obesity and diabetes. Consumers in North America are becoming more conscious of their dietary choices, which has led to a surge in demand for low-calorie sweeteners. Additionally, the presence of leading market players in this region, along with well-established distribution networks, is expected to support continued market growth.
The report highlights several key trends that are shaping the global tabletop sweeteners market. The increasing focus on reducing sugar intake, the demand for natural and clean-label products, and innovations in sweetener formulations are expected to drive growth in the coming years. Industry players are investing in research and development to introduce new products that cater to the evolving needs of health-conscious consumers, positioning themselves for long-term success in the competitive marketplace.
Key Players
The tabletop sweeteners market is characterized by a moderately competitive scenario due to the presence of many large- and small-sized global, regional, and local players. The key players operating in the tabletop sweeteners market are Whole Earth Brands, Inc. (U.S.), Heartland Food Products Group, LLC (U.S.), Nutrifood (Indonesia), Lightsweet Indústria e Comércio de Alimentos Ltda. (Brazil), Cristal Union (France), Wisdom Natural Brands (U.S.), Zydus Wellness Ltd. (India), Hermes Sweeteners Ltd. (Switzerland), Saraya Co. Ltd. (Japan), Associated British Foods plc (U.K.), Südzucker AG (Germany), and Ajinomoto Co., Inc. (Japan).
To gain more insights into the market with a detailed table of content and figures, click here: https://www.meticulousresearch.com/product/tabletop-sweeteners-market-5510
Key Questions Answered in the Report-
· What is the current value of revenue generated by the tabletop sweeteners market?
· At what rate is the demand for tabletop sweeteners projected to grow for the next 5-7 years?
· What was the historical market size and growth rate for the tabletop sweeteners market?
· What are the major factors impacting the growth of this market at the global and regional levels? What are the major opportunities for existing players and new entrants in the market?
· Which segments in terms of sweetener ingredient type, source, form, packaging format, and distribution channel have created major traction for the manufacturers in this market in recent years?
· What are the key geographic trends in this market? Which regions/countries are expected to offer significant growth opportunities for tabletop sweetener manufacturers?
· Who are the major players in the tabletop sweeteners market? What are their specific product offerings in this market?
· What recent developments have taken place in the tabletop sweeteners market? What impact have these strategic developments created on the market?
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