The global water-soluble fertilizer (WSF) market was valued at USD 15.08 billion in 2019 and is anticipated to reach USD 36.26 billion by 2032, growing at a CAGR of 7.12% during the forecast period. In the United States, the market is projected to expand significantly, with revenues expected to approach USD 6.49 billion by 2032. This growth is largely driven by the rising need for high-quality crop production, which has increased the adoption of specialty fertilizers. Europe held the dominant position in 2019, capturing 35.54% of the global market share.
Water-soluble fertilizers are increasingly being adopted as an efficient solution for addressing nutrient deficiencies in crops. Although initially concentrated in developed economies, ongoing research and development, along with efforts from key fertilizer manufacturers, have facilitated their growing presence in emerging markets.
The market’s expansion is supported by the rising demand for fertilizers that enhance nutrient uptake and ensure controlled nutrient release. Furthermore, the growing adoption of modern farming practices and increasing demand for fruits, vegetables, and other high-value, nutrient-rich crops are expected to accelerate revenue growth in the coming years.
Information Source: https://www.fortunebusinessinsights.com/water-soluble-fertilizers-wsf-market-102146
Impact of COVID-19 on the WSF Market
The COVID-19 pandemic disrupted global supply chains and agricultural activities, temporarily slowing the growth of the WSF industry. Lockdowns and trade restrictions forced several companies to halt operations, while in developing markets, many farmers reduced spending on premium fertilizers due to weaker demand for high-value crops.
Despite short-term challenges, the long-term outlook remains positive. Rising concerns about food security and a shift in consumer preferences toward healthier, immunity-boosting diets are expected to boost demand for nutrient-dense crops such as fruits, nuts, and vegetables, thereby creating new opportunities for specialty fertilizers.
Strategic Collaborations Driving Growth
Partnerships and strategic alliances among industry leaders are playing a crucial role in shaping the market landscape. Companies are focusing on expanding their global reach and product portfolios. For instance, in December 2019, Van Iperen expanded into the U.S. through its subsidiary and strengthened its portfolio of specialty and water-soluble fertilizers via partnerships such as its collaboration with Milliken. These initiatives have reinforced both regional and international market footprints.
Regional Insights
The WSF market is segmented into five major regions: North America, South America, Europe, Asia Pacific, and the Middle East & Africa. Asia Pacific is expected to post the fastest CAGR, supported by challenges such as shrinking farmland and limited water resources. The presence of local manufacturers and growing cross-border fertilizer trade further contribute to the region’s rapid expansion. North America is forecast to grow steadily, backed by strong R&D investments from leading companies. Europe, which was valued at USD 5.36 billion in 2019, is projected to continue on a stable growth path.
Key Market Players
- SQM (Santiago, Chile)
- Nutrien Ltd. (Saskatoon, Canada)
- ICL (Tel Aviv, Israel)
- Yara International (Oslo, Norway)
- Haifa Chemicals Limited (Haifa, Israel)
- The Mosaic Company (Florida, United States)
- EuroChem (Zug, Switzerland)
- Coromandel International Limited (Secunderabad, India)
- Qatar Fertilizer Company (Qatar)
- COMPO EXPERT (Munster, Germany)
Industry Developments
In January 2020, Gujarat Agro Industries Corporation (GAIC) announced plans to import WSF products from China for distribution in Ahmedabad. These products will be marketed under its “AGRO” brand, representing the company’s new-generation line of fertilizers.
