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In today’s rapidly evolving marketplace, managing sales teams, tracking performance, and incentivizing behaviors that drive revenue have never been more critical. Whether you're running a growing mid-market company or managing a large-scale enterprise, the right Sales Performance Management solution (SPM) can be the catalyst that transforms how you plan, execute, and optimize your sales strategy.
At Open Symmetry, we help businesses like yours gain full control over sales performance by offering end-to-end SPM expertise—from strategic assessments to ongoing support. If you’re wondering whether an SPM system is right for you or just looking to level up your current setup, this guide is your starting point.
What Does SPM Mean?
Let’s start with the basics—what does SPM mean?
Sales Performance Management (SPM) refers to a set of processes and technologies used to plan, manage, and analyze sales performance. It ensures alignment between your sales strategy and execution by providing a framework to manage incentives, territories, quotas, and performance metrics. In short, SPM is the operational core of a well-run sales organization.
Start With a Strategic SPM Assessment
Before jumping into implementation, it’s important to evaluate your current capabilities. That’s where a tailored SPM assessment comes in.
This evaluation helps uncover performance gaps, identify inefficiencies, and design a roadmap for future-state planning. Open Symmetry’s strategy services team works directly with you to align your sales goals with actionable SPM solutions that actually drive results.
Seamless SPM Implementation: Doing It Right From the Start
A successful SPM implementation is more than just software installation—it’s a transformation of your sales infrastructure.
From selecting the right platform to customizing it based on your business needs, Open Symmetry guides you every step of the way. We minimize disruption and ensure a scalable setup that supports both immediate and long-term business goals.
SPM Training: Empowering Your Team
Even the best systems are only as effective as the people using them. Our expert-led SPM training programs ensure your teams are equipped to manage the system confidently and competently.
Whether it's your sales ops team or end users, we deliver training sessions that translate technical complexity into day-to-day usability.
Managing Sales Incentives with Confidence
One of the biggest challenges in any organization is aligning compensation with performance. That’s where our sales incentive management system comes into play.
We help you build an incentive structure that is fair, motivating, and transparent. From commission tracking to performance metrics, you gain a system that keeps your team aligned with company goals.
The Enterprise vs. Commercial Dilemma
If you're choosing a solution, you might be asking: commercial vs enterprise—what’s right for me?
In simple terms, commercial platforms are more streamlined and suited for mid-market firms, while enterprise platforms offer more complexity and scalability. Open Symmetry helps you compare, select, and implement the platform that aligns with your operational needs and growth trajectory.
Understanding SPM Solutions in K12 Stands For More Than You Think
While K-12 typically refers to education, in SPM conversations, it can reflect a need for structure, simplicity, and clarity. Our SPM solutions in K12 stands for organized, role-specific management approach makes the system work for your specific structure—be it by team, territory, or time zone.
Booking vs Revenue: Why It Matters
You’ve heard the terms, but have you asked yourself the difference between booking vs revenue? Bookings refer to deals closed or orders placed, while revenue is the income recognized when a service is delivered.
Open Symmetry ensures that your SPM system accurately captures and distinguishes these metrics—so you're not just tracking activity but actual performance.
How Many Employees Are Considered Mid-Market?
It’s a question we get often—how many employees are considered mid-market?
Typically, mid-market companies range from 100 to 999 employees. These businesses face unique challenges—not quite small enough for basic tools, not large enough to justify the complexity of some enterprise solutions. That’s where Open Symmetry’s customized solutions really shine.
Stay Ahead with Managed Support Services
Once your SPM system is in place, the journey doesn’t end. Our SPM support team offers expert-managed services to keep your systems optimized and up-to-date.
Whether it’s adapting to new sales models, adding compensation plans, or managing growth, we’re here to make sure your SPM solution grows with you.
Why Choose Open Symmetry?
At Open Symmetry, we understand that your business is unique—and your SPM solution should reflect that. Our end-to-end support includes everything from strategic planning to full implementation and ongoing management.
Whether you're focused on improving your booked sales numbers, refining your compensation plans, or training your teams to extract more from your systems, we're your partner in performance.
Ready to Transform Your Sales Strategy?
Let’s talk about your goals—and how we can build a system that supports them. Start your journey today with Open Symmetry and experience a smarter, more aligned sales performance strategy.
Explore our services:
🔹 SPM Strategy Services
🔹 SPM Assessment & Planning
🔹 SPM Implementation
🔹 SPM Training
🔹 Incentive Management System
🔹 Managed Services & Support


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