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The hospitality sector depends on outstanding service, but there are intricate issues at the back-end of human resource management (HRM) that can make or break a hotel chain. Marriott International, one of the world's top hospitality majors, is not an exception. Labor market volatility following Brexit, diversity management, and inefficiency in training are just a few of the challenges that the company has to embrace constantly in order to keep its competitive advantage.
Labor Market Agony: Brexit and Beyond
One of the most urgent HR issues Marriott faces is the result of the UK's changing labor dynamics after Brexit. The hotel industry has traditionally depended on EU migrant labor, but tighter immigration controls have created staff shortages. Marriott, which once enjoyed a constant supply of EU nationals, now struggles to provide workforce stability. Furthermore, changing customer needs—such as demands for vegetarian and specialty menus—need experienced labor that is becoming more difficult to recruit.
Adding to this concern is high staff turnover, a chronic problem for the hospitality industry. The expense of replacing workers—recruitment, training, and lost productivity—weighs heavily on operations. To counter this, Marriott has made strategic investments in improved workforce planning and retention, but the problem remains.
Recruitment and Selection: Finding the Right Fit
Reaching the best and brightest is only half the battle; having them fit in with Marriott's service standards is the other. The recruitment process must be quick yet rigorous so as not to result in expensive mismatches. Managerial interviews with untrained managers can repel high-calibre candidates, tainting the employer brand. Furthermore, prolonged hiring processes have a chance to lose talent to the competition.
To fight this, Marriott has perfected its interview process and streamlined the hiring schedule. The company also focuses on employee retention, knowing that talented employees who feel appreciated are less likely to quit.
Diversity and Inclusion: A Competitive Advantage
Marriott is in multicultural settings, so diversity management is essential. Equal opportunity policies may guarantee compliance with anti-discrimination legislation, but inclusivity involves creating a workplace where different voices are valued. Research indicates that diverse teams increase creativity and customer satisfaction—two critical elements in hospitality.
Yet, there are challenges, including unconscious bias during hiring and promoting fair career development. Marriott overcomes this by having inclusive leadership training and mentorship initiatives with the goal of fostering a culture where all staff feel empowered.
Training and Development: Closing the Skills Gap
Successful training programs are critical to ensuring service excellence, but Marriott is confronted by high costs, resistant employees, and logistical challenges. A portion of employees see training as a disruption instead of an opportunity, with scheduling clashes stifling enrollment.
To boost participation, Marriott has included e-learning sites and customized programs designed to address employees' individual needs. By integrating training with career development, the company creates a culture of continuous improvement.
Organizational Culture: The Glue That Holds It All Together
A robust organizational culture is the backbone of Marriott, but sustaining it across geographically dispersed locations is no mean task. Misalignment of cultures can result in communication failure and decreased teamwork. To counteract this, Marriott encourages cross-cultural teamwork through team-building activities and open channels of feedback.
The Role of the Hotel Assistant Manager: A Case Study
A key role at Marriott is the Hotel Assistant Manager who oversees staff management, inventory management, and customer service quality. Rating scales, management by objectives (MBO), and 360-degree feedback are some of the performance appraisal techniques that aid in judging managerial competency. The success factors include communication skills, decision-making, and collaboration, all of which are critical to ensure operational effectiveness.
Conclusion: HR as a Strategic Partner
Marriott's success in managing these HR challenges decides its long-term performance. Through modifying recruitment practices, building diversity, maximizing training, and reinforcing organizational culture, the organization makes sure that it continues to be an employer of choice within a competitive market. With changing hospitality scenarios, so must HRM change—converting challenges into opportunities for development.If you wish to delve further, go to desklib's website and investigate further on this subject using our AI researcher tool.


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