Lawn Mower Market is Estimated to Witness High Growth Owing to Technological Advancements in Mower Engines

A lawn mower is a machine utilizing one or more revolving blades to even the grass surface of a lawn. Rotor-driven or cylinder mowers are utilized for commercial applications and larger residential lawns, while walk-behind mowers are useful for smaller residential areas. Lawn mowers help maintain lush and attractive lawns around homes and commercial landscapes. Rising homeowners associations and increasing spending on landscaping are fueling demand for professional yard maintenance, benefiting the growth of lawn mowers. Technological improvements in mower engines allowing for better fuel efficiency and reduced noise/emission levels are also boosting the market.

The Global lawn mower market is estimated to be valued at US$ 34.56 Billion in 2024 and is expected to exhibit a CAGR of 4.3% over the forecast period 2024.

Key Takeaways
Key players operating in the lawn mower market are Husqvarna, MTD products, Deere & Company and Honda power. Husqvarna is a leading manufacturer of lawn mowers globally.

Lawn Mower Market Trend is high growth potential in developing economies of Asia Pacific and Latin America owing to increasing construction of homes and growth of green spaces. Rapid urbanization is driving the need for maintenance of public parks and landscaping, opening new opportunities.

Newer mower models are being integrated with battery packs or solar panels for cordless operation. Some manufacturers are developing robotic lawn mowers that automatically mow lawns through sensors and mapping technology. This reduces human effort and provides convenient maintenance of large lawns and landscape areas.

Market drivers
Growing construction of residential properties along with rising homeowners associations have increased the requirement for professional yard and lawn maintenance. This is a major factor driving the demand for commercial grade lawn mowers. According to surveys, nearly 70-75% of homeowners in developed nations outsource lawn maintenance services. Rapid growth of green urban spaces and expansion of landscaping industry further complements the market growth. Technological advancements in mower engines allowing remote monitoring and fuel efficiency are encouraging new product adoption across household and professional segments.

Challenges in Lawn Mower Market

The lawn mower market is facing various challenges that are hampering its growth. Changing weather patterns owing to climate change have reduced the number of days suitable for grass growth. This has negatively impacted demand for lawn mowers. Rising labor and fuel costs have increased the overall cost of maintaining lawns, discouraging their use. Strict emission regulations on gasoline-powered equipment have compelled manufacturers to focus on developing greener products. However, this transition increases costs and makes electric mowers more expensive than conventional ones.

SWOT Analysis

Strength: Electric lawn mowers offer eco-friendly operations without noise and emissions. This makes them a popular choice.
Weakness: Limited battery backup remains a key issue with electric mowers. High initial costs also limit their adoption.
Opportunity: Growth in residential and commercial construction is expanding potential areas that require lawn mowing services.
Threats: Stagnant disposable incomes in some regions can reduce overall spending on lawn care equipment.

Geographical Regions
North America currently accounts for the largest share of the global lawn mower market value-wise, driven by high adoption in countries like the US and Canada. Europe is another major regional market supported by well-developed landscapes in countries such as the UK, Germany, and France that require regular mowing services.

Fastest Growing Region
The Asia Pacific region is poised to witness the fastest growth in the lawn mower market over the forecast period. Rapid urbanization, increasing disposable incomes, and growth in housing construction in countries like China and India are augmenting demand. Rising awareness about backyard beautification is also propelling the market across developing Asian nations.

About Author:

Money Singh is a seasoned content writer with over four years of experience in the market research sector. Her expertise spans various industries, including food and beverages, biotechnology, chemical and materials, defense and aerospace, consumer goods, etc. (https://www.linkedin.com/in/money-singh-590844163)