Amaranth Oil Market Size, Share, Trends, Demand, Growth, Challenges and Competitive Outlook

kirti narayankar

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The global amaranth oil market size was valued at USD 844.02 million in 2024 and is projected to reach USD 2,030.79 million by 2032, with a CAGR of 11.60% during the forecast period of 2025 to 2032.

"Global Amaranth Oil Market - Overview, Size, Share, Industry Trends and Opportunities

Global Amaranth Oil Market, By Extraction Type (Supercritical Fluid Co2 Extraction Process, Cold Pressing Process, Organic Solvent (Hexane) Extraction Process, and Others), Packaging Type (HDPE Carboy, Aluminum Bottles, G.I. Drums, and Others), Category (Conventional and Organic), Application (Cosmetics and Personal Care, Dietary Supplements, Aromatics, Pharmaceuticals, and Others) – Industry Trends and Forecast to 2031.

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**Segments**

- **By Source:**
- Organic
- Conventional
- **By Application:**
- Food & Beverages
- Pharmaceuticals
- Cosmetics
- Personal Care
- Others
- **By Distribution Channel:**
- Direct Sales
- Retail Sales
- Online Retail

Amaranth oil, derived from the seeds of the amaranth plant, is gaining significant traction in the global market due to its various health benefits and diverse applications. Analyzing the market based on different segments provides a comprehensive view of the industry dynamics. Firstly, based on the source, the market is segmented into organic and conventional types. The organic segment is witnessing a surge in demand due to growing consumer preference for natural and organic products. On the other hand, the conventional segment still holds a considerable share catering to price-sensitive markets. Moving on to the application segment, amaranth oil finds extensive usage in food & beverages, pharmaceuticals, cosmetics, personal care, and other industries. The food & beverages segment dominates the market, driven by the rising awareness of the health benefits associated with amaranth oil consumption. Moreover, the pharmaceutical and cosmetics sectors are also adopting amaranth oil owing to its therapeutic and skincare properties. Lastly, based on the distribution channel, the market is segmented into direct sales, retail sales, and online retail. The online retail segment is experiencing rapid growth supported by the increasing trend of e-commerce platforms.

**Market Players**

- Amr Amaranth a.s.
- Nans Products
- Amaranth Nord GmbH
- Flaveko Trade Sp. z o.o.
- Proderna Biotech Pvt. Ltd
- Amaranth Bio Company
- RusOliva Ltd.
- Amaranth Holding B.V.
- Amaranth Oils & Grains Pvt. Ltd.
- Amaranth 4 Life

The global amaranth oil market is characterized by the presence of several key players striving to enhance their market position through product innovation, strategic partnerships, and geographic expansions. Companies such as Amr Amaranth a.s., Nans Products, and Amaranth Nord GmbH are among the prominent players in the market offering a wide range of amaranth oil products to cater to diverse industry requirements. Additionally, players like Proderna Biotech Pvt. Ltd, Amaranth Bio Company, and RusOliva Ltd. are focusing on research and development activities to introduce advanced formulations to gain a competitive edge. Collaboration and joint ventures are common strategies adopted by companies like Flaveko Trade Sp. z o.o. and Amaranth Holding B.V. to expand their market presence globally. Overall, the market players are actively participating in initiatives to capitalize on the growing demand for amaranth oil across various industries.

https://www.databridgemarketresearch.com/reports/global-amaranth-oil-marketThe global amaranth oil market is poised for significant growth in the coming years, driven by the increasing consumer shift towards natural and organic products. The rising awareness regarding the health benefits offered by amaranth oil is a key factor propelling market expansion. The versatility of amaranth oil in various applications such as food & beverages, pharmaceuticals, cosmetics, and personal care products positions it as a highly sought-after ingredient in the market. As consumers continue to prioritize health and wellness, the demand for amaranth oil is expected to witness a steady rise across different industry verticals.

In terms of market players, the competitive landscape of the global amaranth oil market is characterized by intense competition and a diverse range of product offerings. Key players such as Amr Amaranth a.s., Nans Products, and Amaranth Nord GmbH have established a strong presence in the market through product innovation and strategic partnerships. The focus on expanding product portfolios and enhancing distribution networks is evident among these industry players, as they strive to cater to evolving consumer preferences and market trends.

Moreover, companies like Proderna Biotech Pvt. Ltd, Amaranth Bio Company, and RusOliva Ltd. are investing significantly in research and development activities to introduce advanced formulations and capitalize on emerging market opportunities. These players are leveraging their expertise in biotechnology and product development to differentiate themselves in the competitive landscape. Collaborations and joint ventures play a crucial role in the expansion strategies of market participants such as Flaveko Trade Sp. z o.o. and Amaranth Holding B.V., enabling them to access new markets and strengthen their market position.

The distribution channels for amaranth oil, including direct sales, retail sales, and online retail, offer diverse opportunities for market players to reach a wider consumer base. The growing popularity of e-commerce platforms has been a significant driver for the online retail segment, providing convenience and accessibility to consumers looking to purchase amaranth oil products. As the market continues to evolve, investment in marketing and promotional activities will be crucial for companies to enhance brand visibility and market penetration.

In conclusion, the global amaranth oil market presents significant growth prospects, supported by increasing consumer awareness of the health benefits associated with this natural ingredient. Market players are focusing on strategic initiatives to strengthen their market presence and capitalize on emerging opportunities across different applications and distribution channels. With ongoing innovation and collaborations, the market is expected to witness continued expansion and development in the foreseeable future.**Segments**

The amaranth oil market has been witnessing significant growth globally, driven by the increasing demand for natural and organic products. An analysis of different segments in the market provides valuable insights into consumer preferences, industry dynamics, and market trends. The segmentation by source, distinguishing between organic and conventional types, highlights the shift towards natural products among consumers. The organic segment, in particular, is experiencing heightened demand due to the rising awareness of the benefits of organic products. On the other hand, the conventional segment caters to price-sensitive markets where affordability plays a crucial role in purchasing decisions.

Moving to the application segment, amaranth oil finds versatile use across various industries such as food & beverages, pharmaceuticals, cosmetics, personal care, and others. The dominance of the food & beverages sector can be attributed to the increasing emphasis on health and nutrition, driving the adoption of health-enhancing ingredients like amaranth oil. In pharmaceuticals and cosmetics, the therapeutic and skincare properties of amaranth oil have fueled its incorporation into products, further expanding its market reach. The distribution channel segmentation into direct sales, retail sales, and online retail reflects the evolving consumer shopping behavior with the growth of e-commerce platforms facilitating easy access to amaranth oil products.

In the competitive landscape, key market players such as Amr Amaranth a.s., Nans Products, and Amaranth Nord GmbH are actively engaged in product innovation and strategic partnerships to strengthen their market positions. These players are diversifying their product portfolios and expanding their geographic presence to capitalize on the growing demand for amaranth oil. Companies like Proderna Biotech Pvt. Ltd, Amaranth Bio Company, and RusOliva Ltd. are focusing on research and development initiatives to introduce advanced formulations and stay ahead in the competitive market environment.

Collaborations and joint ventures play a crucial role in the expansion strategies of market participants, enabling them to leverage expertise and access new markets. The increasing consumer awareness about the health benefits of amaranth oil, coupled with the diverse applications and distribution channels available, presents a favorable market outlook. With continuous innovation and strategic initiatives, the global amaranth oil market is poised for sustained growth in the foreseeable future.

Key points covered in the report: -

The pivotal aspect considered in the global Amaranth Oil Market report consists of the major competitors functioning in the global market.
The report includes profiles of companies with prominent positions in the global market.
The sales, corporate strategies and technical capabilities of key manufacturers are also mentioned in the report.
The driving factors for the growth of the global Amaranth Oil Market are thoroughly explained along with in-depth descriptions of the industry end users.
The report also elucidates important application segments of the global market to readers/users.
This report performs a SWOT analysis of the market. In the final section, the report recalls the sentiments and perspectives of industry-prepared and trained experts.
The experts also evaluate the export/import policies that might propel the growth of the Global Amaranth Oil Market.
The Global Amaranth Oil Market report provides valuable information for policymakers, investors, stakeholders, service providers, producers, suppliers, and organizations operating in the industry and looking to purchase this research document.

Table of Content:

Part 01: Executive Summary

Part 02: Scope of the Report

Part 03: Global Amaranth Oil Market Landscape

Part 04: Global Amaranth Oil Market Sizing

Part 05: Global Amaranth Oil Market Segmentation by Product

Part 06: Five Forces Analysis

Part 07: Customer Landscape

Part 08: Geographic Landscape

Part 09: Decision Framework

Part 10: Drivers and Challenges

Part 11: Market Trends

Part 12: Vendor Landscape

Part 13: Vendor Analysis

Reasons to Buy:

Review the scope of the Amaranth Oil Market with recent trends and SWOT analysis.
Outline of market dynamics coupled with market growth effects in coming years.
Amaranth Oil Market segmentation analysis includes qualitative and quantitative research, including the impact of economic and non-economic aspects.
Regional and country level analysis combining Amaranth Oil Market and supply forces that are affecting the growth of the market.
Market value data (millions of US dollars) and volume (millions of units) for each segment and sub-segment.
and strategies adopted by the players in the last five years.

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