Affordable Pakistani Fashion Brands
Affordable Pakistani Fashion Brands
The shift of Pakistani fashion scene from unstitched to pret wear and the list of brands providing ready-to-wear clothes at affordable prices such as Sana Safinaz, MARIA B, Ethnic, Zellbury, Gul Ahmed along with many others

The Pakistani fashion scene has evolved in the past and our fashion industry has grown manifold. In Pakistan, two types of fabric are sold, stitched and unstitched. While the unstitched market ruled the Pakistani market for the longest time, it is now the ready to wear market that has evolved like never before. It provides the ease of just going to the market and buying the outfit you like, unlike unstitched fabric that requires multiple rounds to the tailor with separate lace and button shopping to make the dresses appear attractive and different. 

Looking at the lucrative business of ready-to-wear clothes, many individuals, as well as companies, have jumped into the pret business. Even big fashion houses that previously did not deal in clothing have entered this market as they can provide good quality products at cheaper prices. 

 Following is the list of affordable Pakistani fashion brands. 

MARIA B. 
 

 

MARIA B. has emerged as one of the industry leaders over the past decade. With its innovative policies, it has become a household name. Its design philosophy is fun and flirty and appeals to women and young girls. The fabric used at MARIA B. is a premium quality fabric that has a very soft texture. Providing such vibrant designs in quality fabric at the most affordable prices is a challenge MARIA B. is taking up very nicely. At MARIA B. multiple collections are launched to cater to all markets. 

Khaadi 

Khaadi is the most superior-quality fabric that is widely liked by women and girls of all ages. Khaadi has made a conscious effort to provide affordable clothing. Therefore, it offers various collections having different price ranges so that there is something for everyone. 

Tarzz  

Tarzz design philosophy is very traditional and reflects old age customs of our heritage, which makes it stand out from the other brands. Its price point is low making it a popular choice among the masses. 

Saya  

Saya is a brand that has recently gained popularity for its unique designs and low cost. It provides clothes for both men and women. Men’s clothes are unstitched while most clothes for women are ready-to-wear in unique designs. Sometimes they also sell loose fabric for women. 

Limelight 

Limelight has become one of the main competitors for big brands, with its low-cost policy. It has grown considerably in the past few years and big flagship stores of Limelight have opened up in all major cities of Pakistan. It offers beautiful designs for women in both eastern and western wear. It also has a variety of unstitched garments for men. It has also ventured into children’s wear and has beautiful formal and informal clothes available for kids. 

Sana Safinaz  

Sana Safinaz is a well-recognized and established brand. Its name is synonymous with quality. It offers unstitched and stitched garments for women. They have also included kids wear and accessories like shoes, bags, sunglasses, etc. in their product line. Moreover, they have a bridal line as well. Bridal studios are different from main stores and offer beautiful and intricately hand-embellished formal and wedding wear that is made to order and can be customized. 

It is one of the prominent names in the industry having stores in almost all major cities of Pakistan. Its price range varies according to the collection and all income groups are kept in consideration while pricing products. 

Oaks  

Oaks offers garments for men, women, and kids along with makeup products and accessories. It is very affordable and therefore must be taken into consideration while shopping. 

Zellbury 

Zellbury offers beautiful designs at a very low cost. It offers clothing items for men, women, and kids. Its fabric is very lightweight and soft, perfect for the summer season in Pakistan. 

Al-Karam Studio  

Al-Karam is known for its excellent quality and is one of the top brands in the Pakistani fashion industry. It has a wide range of products from bedding to women, men, and children’s wear. Its price range varies from low to high depending on the product, therefore low-priced products are widely affordable for the masses as there is no compromise on quality. It also offers embroidered classics which are slightly higher priced because of the embroidery done on them. 

Gul Ahmed  

Gul Ahmed has been in the business for decades. People prefer buying from Gul Ahmed because of its known quality. Previously it was considered to be one the high-end brands and clothes were considered to be expensive. With the emergence of new-age brands Gul Ahmed changed its policy and it is now among one of the most affordable brands that have maintained their quality which is a reflection of its brand name. 

Ethnic 

Ethnic is one of the brands that joined the fashion scene much later but has made its mark in just a few years. They offer eastern and western clothing for women and kids. Their fabric is unmatched and high quality while their designs are the latest that attract many women and girls. Stitched lawn suits are very popular among the masses as the prices are very affordable. The company keeps on offering promotions every now and then which give a chance to the consumers to buy clothes at very nominal rates. It is safe to say that anyone can easily afford Ethnic outfits, if not at full price then definitely on sale. 

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