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U.S. Artificial Sweeteners Market Is Poised To Grow On Back Of Increasing Health Awareness
The U.S. artificial sweeteners market has been witnessing significant growth over the past few years owing to increasing health awareness among consumers and growing prevalence of obesity and diabetes. Artificial sweeteners are sugar substitutes that are used in place of sugar in beverages, dairy products, confectionery products, bakery items and other food products to reduce calories. They provide sweetness without calories and are considered suitable for weight loss and diabetes management. With rising obesity rates and growing health consciousness, there has been a notable increase in the consumption of low-calorie sugar substitutes.
The U.S. Artificial Sweeteners Market Size Is Estimated To Be Valued At US$ 2.66 Bn In 2024 And Is Expected To Exhibit A CAGR Of 6.5% Over The Forecast Period Of 2024-2031.
Growth of the market is driven by increasing incidence of lifestyle diseases, rising demand for sugar-free and low-calorie food products and growing awareness about impact of excessive sugar intake. However, food labeling regulations and ongoing development of natural sweeteners are expected to restrain the market growth to some extent over the coming years.
Key Takeaways
Key players operating in the U.S. artificial sweeteners market are Imperial Sugar Company, Cumberland Packing Corp., Now Foods, Ajinomoto Co. Inc., Celanese Corporation, Jk Sucralose Inc., Hermes Sweeteners Ltd., Merisant Company, DuPont, Niutang Chemical Ltd., SweetLeaf, Pyure Brands, Cargill, Archer Daniels Midland, Tate & Lyle, PureCircle, Stevia First Corporation, Wisdom Natural Brands, Xinghua Green Biological Engineering Co. Ltd., GLG Life Tech Corporation. These players are focusing on new product launches, expansion of manufacturing facilities and collaboration activities to strengthen their market presence.
The U.S. artificial sweeteners market provides significant opportunities for growth, driven by rising demand from food & beverage industry and growing applications in packaged food products and beverages. Food companies are introducing various sugar-free and low-calorie product lines to cater to health-conscious consumers. Furthermore, growing awareness about advantages of artificial sweeteners over sugar is also fueling their use in daily diet.
On the global front, leading artificial sweetener producers are engaged in export activities and expanding their international operations. Production facilities are being set up across Asian and European countries to ensure easy availability and strengthen global supply chain. International standards and regulations pertaining to use of artificial sweeteners are also influencing expansion strategies of key players.
Market Drivers
Growing prevalence of diabetes and obesity: According to CDC, more than 100 million U.S. adults are living with diabetes or prediabetes. Risk of these diseases has increased significantly due to sedentary lifestyle and unhealthy diets. This is driving demand for low-calorie sugar substitutes.
Health and wellness trend: Increasing health awareness among consumers has boosted popularity of sugar-free and low-calorie food & beverage options. Artificial sweeteners are considered suitable for weight management and are gaining preference for their health benefits.
Market Restrains
Stringent Regulations: Food labeling regulations pertaining to addition of artificial sweeteners in products are stringent. Ongoing debates around their adverse health impact also restrict market growth.
Natural Sweetener Alternatives: Consumers are showing increased interest in natural low-calorie sweetening options such as stevia. This poses a threat to demand for artificial substitutes.
Segment Analysis
The U.S. artificial sweeteners market is dominated by the low-calorie segment. Low-calorie sweeteners such as sucralose, aspartame, and saccharin contain very few calories compared to regular sugar. With the increasing health consciousness among consumers, the demand for low-calorie sugar substitutes is growing. Low-calorie sweeteners are widely used in beverages, dairy products, baked goods, confectionery items to reduce the calorie content without compromising on the sweet taste. This makes the low-calorie segment highly popular compared to other segments in the U.S. artificial sweeteners market.
Global Analysis
The Western region dominates the U.S. artificial sweeteners market currently. The high health awareness and growing diabetic and obese population driving the demand for low-calorie sugar substitutes in the region. States like California, Texas, and New York account for the largest consumption of artificial sweeteners. However, the Southern region is expected to witness the fastest growth during the forecast period. Increasing awareness regarding food label reading and changing lifestyle and dietary habits of consumers in the region are factors that will support the market growth in the Southern states over the next few years.
The key players are Imperial Sugar Company, Cumberland Packing Corp., NOW Foods, Ajinomoto Co. Inc., Celanese Corporation, JK Sucralose Inc., Hermes Sweeteners Ltd., Merisant Company, DuPont, Niutang Chemical Ltd., SweetLeaf, Pyure Brands, Cargill, Archer Daniels Midland, Tate & Lyle, PureCircle, Stevia First Corporation, Wisdom Natural Brands, Xinghua Green Biological Engineering Co. Ltd., GLG Life Tech Corporation.
What are the key data covered in this U.S. Artificial Sweeteners Market report?
:- Market CAGR throughout the predicted period
:- Comprehensive information on the aspects that will drive the U.S. Artificial Sweeteners Market's growth between 2024 and 2031.
:- Accurate calculation of the size of the U.S. Artificial Sweeteners Market and its contribution to the market, with emphasis on the parent market
:- Realistic forecasts of future trends and changes in consumer behavior
:- U.S. Artificial Sweeteners Market Industry Growth in North America, APAC, Europe, South America, the Middle East, and Africa
:- A complete examination of the market's competitive landscape, as well as extensive information on vendors
:- Detailed examination of the factors that will impede the expansion of U.S. Artificial Sweeteners Market vendors
FAQ’s
Q.1 What are the main factors influencing the U.S. Artificial Sweeteners market?
Q.2 Which companies are the major sources in this industry?
Q.3 What are the market’s opportunities, risks, and general structure?
Q.4 Which of the top U.S. Artificial Sweeteners Market companies compare in terms of sales, revenue, and prices?
Q.5 Which businesses serve as the U.S. Artificial Sweeteners market’s distributors, traders, and dealers?
Q.6 How are market types and applications and deals, revenue, and value explored?
Q.7 What does a business area’s assessment of agreements, income, and value implicate?
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