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According to comprehensive research by Future Market
Insights (FMI), the global probiotic
supplements market is slated to be valued at US$ 7,078.1
million. Between 2023 and 2033, an impressive 13.0% CAGR
is likely to propel the market. This is anticipated to raise the market’s value
to US$ 23,977.9 million in 2033.
In recent years, the popularity of probiotic supplements has
skyrocketed around the world. This is owing to the rising awareness of the
health advantages that probiotics have to offer, particularly for the digestive
system.
Probiotics or ‘good’ bacteria occur naturally in the guts of
humans and animals. Their activity allows the digestive system to function at
its best and keep the body ticking. However, probiotic levels may dwindle in
the gut due to infections and medications, and when they do, the ‘bad’ bacteria
take over and wreaks havoc.
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In the quest for a balanced microbiome, probiotic
supplements emerge as champions, restoring equilibrium between ‘good’ and ‘bad’
bacteria. Laden with probiotics like lactobacillus and Bifidobacterium, these
supplements prove to be digestive superheroes, offering relief from issues such
as diarrhea and a spectrum of digestive concerns. Additionally, some probiotic
supplements showcase efficacy in addressing specific skin conditions.
The surge in sales of probiotic supplements is evident in
countries like the United States, the United Kingdom, and India, with a
projected global continuation of this upward trend. Proactive efforts by
probiotic supplement companies to highlight product benefits have found
resonance on social media platforms and various sales channels, captivating
curious audiences.
While these endeavors are expected to fuel demand and propel
market growth, challenges loom on the horizon. The limited scope of research on
probiotics remains a prominent hurdle. Despite their potential to address
specific medical concerns, questions about their safety persist. Some market
players face scrutiny for bold claims that lack substantiation, prompting a
call for greater transparency.
Key Takeaways:
- Probiotic
supplements play a pivotal role in restoring the balance of bacteria in
the body.
- Common
probiotics, including lactobacillus and Bifidobacterium, are effective in
alleviating digestive issues and certain skin conditions.
- Sales
of probiotic supplements are witnessing a significant uptick in the United
States, the United Kingdom, India, and globally.
- Probiotic
supplement companies are actively engaging audiences through social media
and diverse sales channels.
- Research
limitations pose a challenge, with gaps in understanding the safety
aspects of probiotics.
- Market
players face scrutiny for bold claims, emphasizing the need for
substantiated information and transparency.
Key Takeaways from the Probiotic Supplements Market Study
- Between
2018 and 2022, the market for probiotic supplements progressed at a CAGR
of 0%.
- The
market for probiotic supplements is anticipated to reach US$
23,977.9 million by 2033.
- The
market is likely to register a valuation of US$ 7,078.1
million in 2023.
- The
United Kingdom market is projected to grow at a steady CAGR of 1% from
2023 to 2033.
- In
terms of bacteria, the lactobacillus segment is estimated to account for a
dominant share of 0% of the global market in 2023.
- Based
on distribution channel, the pharmacy stores segment is dominant and has a
significant market share of 1% of the global market.
“Players in the global market for probiotic
supplements are also focusing on developing prebiotics and postbiotics. Both
prebiotics and postbiotics are aimed at maintaining proper probiotic levels for
extended periods. Several companies are also combining prebiotics and
probiotics in products known as synbiotics.”-Says Nandini Roy
Choudhury, Client Partner at Future Market Insights
Who is Winning?
Facility expansions are seen as the most effective ways of
catering to the increasing worldwide demand for probiotics. Between 2023 and
2033, FMI also anticipates companies to collaborate and make the most of social
media to increase brand awareness.
Leading players in the market right now include Goerlic
Pharma, Church & Dwight Co.Inc., BioGaia AB., The Clorox Company, DR.
WILLMAR SCWABE GROUP, DuPont de Nemours, Inc., i-Health, Probi AB., Inc.,
Jarrow Formulas, Sanofi., Lifeway Foods, Inc., NOVA Probiotics, PharmaCare
Laboratories, Natural Factors, Inc., and Total Nutrition, Inc.
Probiotic Supplements Market by Category
By Bacteria:
- Lactobacillus
- Streptococcus
- Bifidobacterium
By Form:
- Tablet
- Capsules
- Liquid
- Powder
Premixes
- Gummies/Chewable
- Lozenges
- Liquid
& Gels
By Function:
- Immunity
& Digestive Health
- Urogenital
Health
- Vaginal
Health
- Urinary
Tract Infections
- Pregnancy
- Weight
Management
By Distribution Channel:
- Hypermarket/
Supermarket
- Specialty
Stores
- e-Commerce
- Pharmacy
Stores
By End User:
- Women
- Seniors
- Kids
By Region:
- North
America
- Latin
America
- Europe
- Middle
East & Africa
- East
Asia
- South
Asia
- Oceania
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