The nicotine pouch, originating in Europe with a rich history spanning centuries, once enjoyed popularity among the elite in France. However, its widespread adoption was primarily propelled by Sweden, where it gained significant traction. In 2017, Swedish Match Company revolutionized the market with the introduction of ZYN, a tobacco-free modern nicotine pouch, which quickly garnered widespread popularity.

With the rapid growth of the nicotine pouch market, various brands have emerged to meet consumer demand. This article aims to spotlight another renowned brand, HIIO, which has gained popularity, particularly in Canada, while delving into a comprehensive comparison between ZYN and HIIO across several key aspects.

How Are ZYN and HIIO Nicotine Pouches Made?

The ingredients in both of these brands consist of nicotine, water, plant-based fibers, flavorings, and sweeteners. The nicotine in ZYN pouches is derived from natural tobacco leaves. While the blending process is fully automated, quality control and testing in the factories are meticulously conducted.

HIIO’s nicotine is synthesized in laboratories through a collaborative effort with a leading Swedish company. With over a decade of experience in this field, the factory boasts a robust medical background, ensuring the highest standards of quality and safety in its products. It has rigorous standards to guarantee consistently high quality across all flavors, strengths, and batches.

Pouch Size

Nicotine pouches are available in three main sizes: Mini, Slim, and Large.

ZYN exclusively utilizes the Mini format, offering discreet placement under the lip while containing a lower nicotine content. This design ensures inconspicuous usage in any setting, catering to individuals seeking a subtle and non-invasive experience.

HIIO opts for the Slim format, which features a slightly heavier pouch with a narrower and elongated shape. This design allows for the accommodation of more nicotine without creating a visible bulge. Ideal for those desiring a higher nicotine dose without compromising on discretion, the Slim format provides a balance between effectiveness and subtlety.

Flavors and Strength

ZYN and HIIO offer a variety of flavors catering to diverse preferences. ZYN provides flavors such as wintergreen, spearmint, cool mint, citrus, peppermint, cinnamon, smooth, chill, coffee, and menthol. In contrast, HIIO offers flavors like grape ice, mixed berries, mango, citrus, cool mint, spearmint, wintergreen, and watermelon ice.

Regarding nicotine strength, ZYN and HIIO differ in their offerings. ZYN provides only two nicotine levels: 3 mg/pouch or 6 mg/pouch. On the other hand, HIIO offers a wider range of strengths, including 3, 6, 9, and 12 mg/pouch. This variation allows users to choose the nicotine level that best suits their preferences and needs.

Moisture Content

In terms of moisture content, there are two main methods: dry and moist. Products in the European market tend to be moister, with a salty taste and a rapid release of core ingredients, resulting in a strong initial impact and quick onset. Conversely, products in the American market tend to be drier, with a sweeter taste and a stable rise in release curve, providing a sustained effect.

Both ZYN and HIIO utilize the dry method. Because the pouches are dry, nicotine requires moisture from saliva (which takes time to produce) to activate, resulting in a gradual increase in strength and stable flow, rather than an instantaneous effect.

Conclusion

In conclusion, determining the superior brand between ZYN and HIIO proves challenging, as both demonstrate robust scientific research backgrounds and technical prowess. Users are presented with a variety of options, ranging from flavor preferences to desired nicotine concentrations. Ultimately, the choice between ZYN and HIIO lies on individual taste and preferred strength. Therefore, it is essential for consumers to explore both brands and make an informed decision based on personal preferences and needs.