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Textile Flooring Market Growth: Unraveling the Potential of Biodegradable Materials
Textile flooring refers to floor coverings made from woven and non-woven fabrics. It includes products such as carpets and rugs. Textile flooring provides various functional and aesthetic benefits such as warmth, comfort, noise reduction, and slip resistance. It helps improve indoor air quality by trapping dust, pollen, and other allergens. Increasing home renovations and remodeling activities are fueling the demand for textile flooring. The global textile flooring market is estimated to be valued at US$ 184.29 Bn in 2023 and is expected to exhibit a CAGR of 6.1% over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights.
Market Opportunity:
The rising popularity of textile flooring in the residential sector is presenting lucrative growth opportunities. Rapid urbanization and improving disposable incomes are enabling homeowners to invest more in home décor and aesthetics. Additionally, the availability of a wide variety of textures, designs, and styles catering to diverse consumer tastes is increasing the appeal of textile flooring for residential use. Carpets and rugs from natural materials like wool and sisal are gainingPreference due to their eco-friendly attributes. Leading manufacturers are leveraging this demand by introducing innovative product ranges made from recycled fibers. The growing inclination towards flooring options that compliment interior aesthetics is expected to boost the adoption of textile flooring solutionsacross residential applications over the forecast period.
Porter's Analysis
- Threat of new entrants: The textile flooring industry has moderate threat of new entrants due to the high amount of capital required to enter the market and established brand value of existing players.
- Bargaining power of buyers: Buyers have moderate bargaining power due to availability of substitutes however established brands and wide product portfolio of existing players reduce impact of bargaining.
- Bargaining power of suppliers: Suppliers have low bargaining power due to availability of substitute raw materials and supplier base is fragmented without large suppliers.
- Threat of new substitutes: Threat of new substitutes is low as wooden flooring and tile flooring are well established however, textile flooring has advantages over other flooring types.
- Competitive rivalry: Industry has high competitive rivalry due to dominance of few global players and product differentiation is challenging.
SWOT Analysis
- Strength: Wide product portfolio, brand recognition, and global presence. Innovation in product design and raw materials.
- Weakness: Vulnerable to raw material price fluctuations. Higher set up and installation cost compared to alternatives.
- Opportunity: Growth in residential and commercial construction in developing regions. Rise in replacement demand for old flooring.
- Threats: Sensitivity to economic cycles impacts replacement demand. Stringent environmental regulations on PVC based flooring.
Key Takeaways
The global textile flooring market is expected to witness high growth over the forecast period owing to rise in construction activities and replacement demand for flooring globally.
Regionally, Asia Pacific dominates the market currently due to strong growth in the construction industry in China and India. Key players in the Europe and North America are focusing on expanding their footprint in emerging economies to leverage growth opportunities.
Key players operating in the textile flooring are Mohawk Industries, Inc., Interface, Inc., Beaulieu International Group N.V, Tarkett SA, Balta Group, Shaw Industries Group Inc., Forbo Holding AG, Mannington Mills, Inc., J+J Flooring Group, and Vorwerk and Co. KG. These players are focusing on new product launches, mergers and acquisitions to consolidate their market position.
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