Dental cleaning tablets are convenient oral care products used to clean removable orthodontic appliances and retainers at home. Their small, fizzy tablet form make them highly portable and easy to use for cleaning teeth and removing stains. Rising awareness about oral hygiene and increasing disposable incomes have led to greater expenditure on oral care.
The global Dental Cleaning Tablets Market is estimated to be valued at US$331.54 Bn in 2024 and is expected to exhibit a CAGR of 8.1% over the forecast period 2024 to 2031, as highlighted in a new report published by Coherent Market Insights.
Market key trends:
One of the key trends driving growth in the global dental cleaning tablets market is increasing oral care expenditure. Rising incomes and awareness about oral hygiene have led people to spend more on oral care products. Major players are innovating product formulations and flavors to appeal to different demographics and drive market growth. For instance, Efferdent launched a variety of flavored dental cleaning tablets including fresh mint, citrus blast, and blue raspberry. Similarly, Polident introduced ginger lime flavor. Such innovations allow consumers choose the flavor they prefer and encourage repeated purchases and trials of different flavors. This increasing expenditure on innovative oral care products is expected to accelerate market growth over the forecast period.
Segment Analysis
The global dental cleaning tablets market is dominated by the mouthwash sub segment. Mouthwash tablets account for over 50% of the total market share as they are considered more convenient to use compared to other tablet forms. Mouthwash tablets can be easily dissolved in water to prepare a solution for cleaning teeth and gums. Their small size and portability makes them popular among travellers and consumers looking for on-the-go oral hygiene solutions.
Key Takeaways
The Global Dental Cleaning Tablets Market Size is expected to witness high growth over the forecast period of 2024 to 2031. The market is projected to grow at a CAGR of 8.1% during this period and reach a size of US$331.54 billion by 2024.
Regional analysis: The Asia Pacific region currently dominates the global dental cleaning tablets market and is expected to maintain its leading position in the coming years. The large population, rising disposable incomes and growing awareness about oral healthcare in countries like India and China offer lucrative opportunities for market players in the region. North America is another major regional market driven by product innovation and early adoption of new technologies in the United States and Canada.
Key players operating in the global dental cleaning tablets market are Polident, Efferdent, Retainer Brite, Steraligner, Kukident, SonicBrite, Ultrasonic Retainer Cleaner, Apex Dental Products, and Dr Fresh Dental. Polident leads the market with its wide range of mint and non-mint flavored tablets. Efferdent is another prominent player globally known for its denture cleaning tablets.
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